The latest Pepsi Commercial featuring Dhoni and Co. along with Ranbir Kapoor made me go back and think about Pepsi’s association with cricket. Many top cricketers have starred in Pepsi advertisements over the years. Most of these advertisements have managed to strike a chord with the masses. Let us recollect and relive some of them.
This beautiful advertisement shot in 1999 featuring Shahrukh Khan along with Sachin Tendulkar, Mohd. Azharuddin, Rahul Dravid & Ajay Jadeja has been directed by the ad guru Pralhad Kakar.
Another one starring Sachin Tendulkar beautifully captures young kids’ aspiration to become Sachin Tendulkar.
This advertisement was shot just before the 2003 World Cup and featured Sachin Tendulkar along with Shane Warne and Carl Hooper. The word ‘Aila’ has been associated with Sachin since then.
This advertisement featuring Sourav Ganguly, Rahul Dravid, Yuvraj Singh, Mohd. Kaif, Zaheer Khan and Sachin Tendulkar was shot before the Friendship Series between India and Pakistan in 2004. This advertisement brings back fond memories of the wonderful team under the dynamic leadership of Sourav ‘Dada’ Ganguly.
And finally, this advertisement featuring Sourav Ganguly managed to create an emotional connect with the Indian public. ‘Apni Dada ki baat sunenge na?’ would remain etched in every Indian cricket fan’s memory for a lifetime.