Eurosport bags broadcasting rights of UEFA Youth League

Bayer Leverkusen v Eintracht Frankfurt - Bundesliga

Eurosport has bagged exclusive media rights to Uefa Youth League, which is Uefa’s new competition for young football players.

“Uefa is looking forward to working with Eurosport in order to build and promote this newly-created competition,” said Guy-Laurent Epstein, the marketing director at Uefa Events SA, Uefa’s commercial and events arm.

The tournament, which will be launched later this month, will have under-19 teams from each of the 32 2013/14 Uefa Champions League participants.

“Eurosport’s wide reach and promotional and production expertise are key assets for the exposure of the competition, and as a long-term partner of Uefa’s other youth competitions, Eurosport is a natural fit for the Uefa Youth League,” Epstein added.

The first live match of the tournament will be Manchester United’s clash with Bayer 04 Leverkusen next Tuesday.

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