Yuvraj Singh supports cancer awareness initiative

Yuvraj Singh during the launch of IFF 2015

Mumbai, March 19 (IANS) Cricketer Yuvraj Singh and BAGFOREVER, a concept to promote the reuse of bag and prevent people from using plastic bags, have collaborated to launch 'YOUWECAN BAGFOREVER' -- a cancer awareness initiative. The launch that took place on Wednesday was part of the 15th edition of three-day India Fashion Forum (IFF) 2015, read a statement.

India Fashion Forum (IFF 2015) was inaugurated at the Bombay Exhibition Centre, Goregaon which witnessed top honchos of the fashion industry sharing some notable insights on the current trends through various interactive sessions.

The highlight of the event was the presence of Yuvraj and BAGFOREVER who collaborated together to launch the, ‘YOUWECAN BAGFOREVER’,

The initiative was a Cause with a Thought where Yuvraj, who battled cancer, launched it in aid of the millions who live with the disease. The initiative addressed the issue and willingly looks forward to support and help the patients in their fight at the forum.