Airtel and Hyderabad Runners launch the fourth edition of ‘Airtel Hyderabad Marathon’
Hyderabad, 16th July 2014: Bharti Airtel and Hyderabad Runners today announced the opening of registrations for the fourth edition of 'Airtel Hyderabad Marathon' (AHM) - India's 2nd largest marathon event. The 2014 leg of this annual event will be held on the 24th of August and expects to see participation of over 10,000 runners from across Hyderabad, other parts of India, and overseas.
Interested participants can now visit here to register or visit select on-the-spot registration kiosks across popular locations like Airtel stores, supermarkets, malls, colleges etc.
The launch of AHM marks the beginning of the Marathon Season in India which starts in August and closes in the month of February. Apart from the opportunity of winning cash prizes totaling Rs. 5 lacs, AHM participants will also have the privilege of running through the IT and financial corridors and enjoy the view in its full splendor. 'Airtel Hyderabad Marathon' stands out as the only Marathon in India that concludes in a Stadium.
Speaking at the launch, Mr. Venkatesh Vijayraghavan, Chief Executive Officer, Bharti Airtel Andhra Pradesh & Telangana said, “We have been associated with ‘Airtel Hyderabad Marathon’ for four years and we are extremely proud of the fact that the event has grown in popularity and stature as the city’s premier athletic event. With everyone in Hyderabad embracing this event as their own, we hope to see more and more people participate in large numbers in this year’s run. We encourage everyone in the city to be a part of this mega event this year and lead the participation drive among family and friends”.
Mr. Kali Kondury, Spokesperson, Hyderabad Runners, said “2014 marks a watershed year for AHM. We expect 10,000+ runners from across the city, nation, and overseas locations participating in the categories of Full Marathon (42.2K), Half Marathon (21.1K) and 5K. In a short span of four years, AHM has attained the twin distinctions of Best Organized Marathon, and India’s Toughest City Marathon. While the event is growing exponentially, we have remained true to our motto of providing the best running experience to every runner in a safe and enjoyable environment. Our goal is to bring a truly world-class marathon event to Hyderabad and the nation.”
Training sessions
In order to ensure runners are well-prepared for Race Day, specialized training sessions are being organized each week at KBR Park and other locations free of cost, providing a platform for runners to interact with experts and receive professional advice on running healthy and safely. During practice sessions, as an additional measure, all amateur runners are designated an expert runner running alongside to ensure safety.
This Event has grown to an unprecedented 9-fold increase in participation since its first edition in 2011 and AHM 2014 is slated to be marked as the largest professional running event ever in the city.
Airtel Hyderabad Marathon has always been committed to helping those in need. Over the years, we have raised lakhs of rupees for charity. This year is no exception: We expect to raise upwards of Rs. 30 lakhs for charities such as Isha Vidhya, Waste Warriors, Asha, and Desire Society. Soles for Souls is yet another charity initiative of AHM. Building on the tremendous success of this project last year, we are doubling our efforts to collect thousands pairs of used shoes to be distributed to the needy.
About Bharti Airtel
Bharti Airtel Limited is a leading global telecommunications company with operations in 20 countries across Asia and Africa. Headquartered in New Delhi, India, the company ranks amongst the top 4 mobile service providers globally in terms of subscribers. In India, the company's product offerings include 2G, 3G and 4G wireless services, mobile commerce, fixed line services, high speed DSL broadband, IPTV, DTH, enterprise services including national & international long distance services to carriers. In the rest of the geographies, it offers 2G, 3G wireless services and mobile commerce. Bharti Airtel had over 299 million customers across its operations at the end of May 2014. To know more please visit, www.airtel.com
About Hyderabad Runners
Hyderabad Runners—a not for profit society formed in 2007—is one of the largest running groups in India with more than 3000 members cutting across age, gender, profession and social strata. Its goal is to promote running as the primary form of fitness. Our activities include organizing runs, training, promoting physical and mental fitness, encouraging the citizens of Hyderabad to adopt healthy lifestyles through running. In addition to daily, weekly, and semi-annual runs, the group organizes the Mighty Milers Program in collaboration with New York Road Runners, to encourage, mentor, and train school children across the city. For more information, please visitwww.hyderabadrunners.com
For further information please contact Perfect Relations: Salome Taka – 9849681738 Ben Thomas - 8790432354
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