WWE has expanded their Wrestlemania weekend into a near week-long extravaganza. Earlier this year, NXT Takeover was on Friday, The Hall Of Fame ceremony was on Saturday, and Wrestlemania was on Sunday. This time around, Hall Of Fame has been announced for Friday, Takeover for Saturday, and Wrestlemania for Sunday.
According to Ring Side News, the reason the reason for the above-mention swap is that they are going to be using the same venue for both. It must be noted that the same venue (Amway Center) is being used for Raw and Smackdown Live following Wrestlemania 33.
The said reason for the shift in dates is also because they can set up the Hall Of Fame, take it down, and then set it up for NXT Takeover, Raw, and Smackdown Live.
Last year, the Hall Of Fame and Raw took place at the American Airlines Center, but Takeover: Dallas happened at the Kay Bailey Hutchinson Convention Center, where Wrestlemania Axxess took place as well. The seating in the latter venue was said to be 10,000 seats (which sold out in no time).
The American Airlines Center would have seated far more people.
WWE decided to start having NXT Takeover at Wrestlemania week only this year. Last year, NXT had a live event in San Jose, California. In addition to having a Takeover at Wrestlemania weekend, WWE has scheduled the special before all the Big 4 Pay-Per-Views as well.
While it is not officially announced for Royal Rumble weekend, it has been reported that there will, in fact, be a Takeover for the Rumble weekend. Not to mention, Royal Rumble has been increased to a 4-hour Pay-Per-View with a 2-hour kickoff show, which is an indicator that they are going to make a weekend of the event.
It is likely the brand split that has prompted WWE to up the ante in the only co-branded events of the year. Making a weekend of the events usually attracts fans from the United States and also across the world, to spend money and enjoy a weekend of wrestling.
During these extravaganza weekends that feature crowds from across the globe, smaller independent promotions tend to have events held around that time as well and benefit greatly from doing so. Wrestlemania weekends, in particular, is known to have an extremely positive economic impact on the cities that they are hosted in.
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