Gordon Ramsay gives his brazen review of Logan Paul's energy drink PRIME

Renowned chef Gordon Ramsay delivers a frank assessment of Logan Paul's energy drink PRIME.

Gourmet chef and restaurateur Gordan Ramsay recently appeared on a talk show on British radio network Heart and shared his true opinions about Paul's hydration drink PRIME.

When questioned about his thoughts on the taste of energy drinks, Ramsay claimed that it tasted like someone was swallowing perfume.

The British chef said:

"well it tastes like I'm swallowing perfume."

When the podcast host asked him how much he would rate PRIME out of 10, Ramsay replied:

"It's like a sort of dreg's pf Gina D'Acampo tiramisu. What I would give out of ten ? Zero."

Prime (styled as PRIME) is a line of sports drinks, drink mixes, and energy beverages developed and sold by Prime Hydration, LLC.

KSI and Logan Paul promote and own a portion of the brand.

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KSI and Logan Paul's hydration drink PRIME is now the official drink of UFC

UFC, the world's leading mixed martial arts organization, and PRIME, the sports drink brand launched by Logan Paul and KSI, announced a multi-year worldwide marketing agreement that brings together one of the world's most popular sports and the fastest-growing hydration company.

PRIME will become the official global Sports Drink of the UFC, providing the largest new beverage entrant with a wide range of integrations into key UFC assets, including every UFC Pay-Per-View and Fight Night, highlighted by telecast features and never-before-seen labeling inside the world-famous Octagon.

In addition, the UFC, Paul, and KSI will work together to create unique content that will be disseminated via their hugely popular social media platforms, including YouTube, Instagram, Twitter, and TikTok.

UFC, Paul, and KSI collectively have approximately 400 million social media followers globally, providing them with unique interaction opportunities with their devoted fans.

PRIME replaced the UFC's five-year arrangement with the Bodyarmor sports drink from Coca-Cola Co. Prime will appear in the broadcasts of the MMA corporation. It covers pay-per-views and Fight Night events on ESPN+, as well as events held within the fighting arena. Financial information was not supplied.