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Demotivation is one of the most significant reasons why most people can’t keep up with their fitness routine for a long time. After a few days of workout, they often find themselves carried away by fitness apathies. They need a moral support which would keep them going and that is exactly what FITSO is all about - bringing a behavioural change in people by making fitness a more fun and social experience.
FITSO works as a social platform that enables people with similar interests of fitness, to connect with each other, participate in various fitness activities happening around them, compete with each other to win assured exciting prizes, hire professional coaches and much more. FITSO is for everyone, from those looking for fitness challenges to those starting their journey to a more active lifestyle.
Its ability to connect fitness enthusiasts further helps Indian women to take their first step towards fitness, as they can now pair up and hit the streets without a second thought.
To make things more interesting they will also launching their services in Mumbai on 17th January at the Standard Chartered Mumbai Marathon. This means people from Mumbai would now be able to take part in FITSO challenges and do much more.
It’s about time for fitness industry in India to attain the phase of growth and take the hike. It has every potential to compete with every other field but convenience is a key element that is missing and FITSO has rolled its sleeves to fill that gap. We are prepared to reap healthy benefits from this market as not only our product is great, we also have a strong core team which consist of the best bunch of people a company could have in its early stage.
Speaking of its founders, FITSO was founded by three IIT-Delhi alumni, Saurabh Aggarwal, Naman Sharma and Rahool Sureka. All three had an interesting life journey before deciding to start this venture. Saurabh finished Ironman and ‘La Ultra’, the cruellest ultramarathon in the world, before deciding to find FITSO and share his learnings with others to lead a healthy and fit life.
And three months into their operations, they have managed to raise a whopping $200k in angel round, from Varun Khurana, Ex CTO, Grofers; Samar Singla, CEO, Jugnoo and Vinay Bansal, CFO, Wildcraft.
