There are plenty of WWE Superstars for whom advertising particular products just makes sense. For instance, Stone Cold Steve Austin used beer in the ring for years as part of his rule-breaking Redneck persona, so it only made sense that he would come out with his own beer after he finished wrestling.
Stone Cold isn’t the only superstar that could do this, though. There are countless others who could have their own signature products, and here are five of the best from the current roster and recent history.
Booty-O’s
This one is obvious, so it’s the perfect place to start. The New Day first mentioned Booty-O’s in a promo a while back and later started carrying a box of the fictitious cereal. At WrestleMania, they even entered through a giant Booty-O’s box, complete with extra-large cereal pieces.
But outside the storyline, the cereal doesn’t exist as of now, even though the box is used to ship New Day T-shirts. That could easily change, though, and it could be assumed that plenty of WWE fans would buy a few boxes for breakfast despite the awkward name.
Enzo’s Hair Spray
Enzo Amore and Big Cass have been one of the hottest new performers on the WWE main roster, even if Enzo is currently sidelined after a concussion. His outlandish style and witty skills on the microphone make him a huge asset to the team when healthy, though.
Adding to that is his wild hairstyle that frequently includes multiple colors, patterns and presumably plenty of hair products. To market a hair spray with Enzo’s name attached might be pretty smart, since he has to protect his look throughout the rigor of a tag team match.
Bray’s Lantern
Whether for camping or in case of emergency, we all need alternate sources of light sometimes. A good lantern could be a perfect solution to such situations, even in the 21st century, and Bray Wyatt is the right man to market those lanterns.
He uses one to light his way to the ring before matches and some promo segments, and one appeared in the ring at Hell in a Cell in 2015 during a match between Seth Rollins and Dean Ambrose to announce Wyatt’s return. When you think lanterns, think Bray.
Rock’s Pies
This one requires a little bit of a stretch because it isn’t the Attitude Era anymore, but we all know how much the Rock used to like to talk about pie. Of course, that was always a euphemism for something that definitely wouldn’t fly in a PG world.
But still, it would be pretty funny to see Rocky selling cherry pie, apple pie, chocolate pie and countless other varieties on television. And as popular as he’s remained as a wrestler and a mainstream actor, he’d probably have no trouble getting people to buy his product.
Randy Orton’s Headphones
Hearing voices is generally accepted as a bad thing, but what if there are cases where it isn’t? For instance, WWE Superstar Randy Orton allegedly hears voices – at least that’s what his song still says – but that’s part of a persona that has won plenty of championships.
So there may be a lot of people who would really like a pair of headphones that allows us to hear those voices Orton hears. As long as customers didn’t end up hitting people with RKOs out of nowhere, the product could be a huge success in the right market.
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