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The whole concept of professional wrestling is built on the rules of kayfabe, where wrestlers are portrayed as heels and babyfaces in front of millions of fans. For decades, wrestlers have battled inside the squared circle with the heel putting over the fan-favorite in most cases.
Unfortunately, over the years, things have taken a slight turn. Wrestlers get cheered or booed by fans whether they're playing a good guy or a bad guy. Fans choose who they want to cheer and who they want to boo. This has often forced WWE's hand, leaving the company with no choice but to reverse its decisions. Becky Lynch is the most recent example. The Man turned heel after attacking Charlotte Flair last year but due to the fans refusing to boo her, she went back to playing the face role.
What a strange time we live in. A lot of Superstars are not being used to their full potential, as the creative team has nothing for them. Some of these wrestlers could benefit greatly by altering their character. With that being said, here are five WWE Superstars who desperately need to turn heel.
#5 EC3
EC3 has what it takes to be a big star in WWE. He had a phenomenal run in TNA Impact Wrestling where he held the Impact World Championship twice. He returned to WWE in 2018, signing with NXT, where he had his best run in the entire company before moving to the main roster. Many people believed that the former 24/7 Champion would be a big star in WWE, but unfortunately, that has not been the case, as he's barely seen on TV.
The company doesn't have anything planned for him at the moment, which is a shame, considering how talented he is. He isn't unfamiliar with playing the heel role, as seen in Impact, and being portrayed as a face isn't doing anything for him right now. The best thing that could happen is for him to turn heel. Perhaps the company will take notice and use him better.
#4 Apollo Crews
Apollo Crews was seen by many as a promising wrestler during his time in NXT. He was called up to the main roster too soon and it was clear that he wasn't ready. He has been used as an enhancement talent for the majority of his main roster run. He became a member of Titus Worldwide, but that couldn't save his career.
He is currently chasing the 24/7 Championship along with many other low-carders and mid-carders but is yet to win it. He has been portrayed as a babyface throughout his entire run, but that doesn't seem to be working for him. He desperately needs to turn heel to save his career, or else he'll be stuck in the low-card scene.
#3 The Miz
The Miz is arguably one of the best mic workers in the entire business right now. The former Intercontinental Champion has been portrayed as a villain for the majority of his career, and it suits him excellently. He turned face during his feud with Shane McMahon and being the great worker that he is, he managed to get to the fans to cheer for him.
The A-Lister is a natural heel. He was the guy fans loved to hate. Turning him heel would be best for business and with the draft coming up, he could have a lot of interesting feuds with Superstars such as Ricochet, Ali and Chad Gable.
#2 Braun Strowman
Braun Strowman has been the latest victim of bad booking. Since debuting on Monday Night RAW, he was portrayed as an unstoppable monster but after suffering defeats at the hands of Roman Reigns and Brock Lesnar, his momentum and credibility were slightly hurt. He has been involved in a lot of matches for the Universal Championship but has failed to capture the title.
It's yet to be seen if the company will pull the trigger and hand him the title. Being a face doesn't really suit his persona, and it limits what he can do in the ring. A monstrous figure like Strowman should be laying waste to anyone that crosses his path. He was more believable as a heel, and he played one perfectly.
A heel turn will give him the edge that he's missing and it may elevate him to the top of the card if the company manages to use him properly.
#1 Seth Rollins
Seth Rollins' run as a babyface hasn't been working out recently. The Beastslayer was involved in a Twitter spat with New Japan Pro Wrestling's Will Ospreay, where he was bashed by fans and critics for comparing his bank account with the latter. Rollins successfully defeated Brock Lesnar at WrestleMania 35 to capture his first Universal Championship, but his run with the title hasn't lived up to the expectations.
He's been booked strong the entire year, overcoming challenges from Brock Lesnar and Braun Strowman. The last time he was portrayed as a heel was in 2016, and it's safe to say that his babyface run has run its course. Rollins was booed by fans during his Universal Championship defenses, especially at Hell in a Cell after he delivered a string of Stomps to The Fiend Bray Wyatt.
He could use this as an opportunity to turn heel. That's the best thing that could happen for him right now. The fans have already turned on him, and this could be the only way to save his career.
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