"Officially at the superhero burnout point"- DC's Blue Beetle poster leaves fans fuming

DC's upcoming Blue Beetle, which is based on the DC comic character of the same name, has been much anticipated over the past few months, especially with the sorry state of the studio that was hit with multiple failures. However, a new poster reveal for the film has acted in a contrary manner as it managed to leave fans angry and frustrated.

This is because the film opted for the same superhero film archetype poster that has become increasingly common over the past few years. These posters, ranging from Avengers: Infinity War to Ant-Man and the Wasp: Quantumania, have all featured many characters with vibrant hues and what is being referred to as 'floating heads.'

A tweet reply to DF's post about Blue Beetle's poster (Image via Twitter)

With the age of superheroes rapidly descending on both television and films, fans seemed to have seen just enough. This poster drew heavy criticism on social media sites like Twitter, where fans pointed out the lazy work of the creators for not thinking up anything original.

Fans call out the creators for using an overused template and lazy design for Blue Beetle's poster

DF's post about Blue Beetle poster (Image via Twitter)

Before the backlash happened, no one had anticipated that the tried-and-tested formula of designing superhero posters would fail. Previously, superhero film posters often featured a lot of creativity, but the unprecedented success of Avengers: Infinity War and Avengers: Endgame seems to have changed that, with most trying to replicate the formula that has worked before.

For this upcoming film, however, fans were expecting much more. Following the release of the poster, most fans did not shy away from expressing their disappointment with this new development.

A tweet reply to DF's post about the poster (Image via Twitter)

Blue Beetle is set to premiere theatrically on August 18, 2023. It is directed by Angel Manuel Soto from a screenplay by Gareth Dunnet-Alcocer. It will be the 14th film in the DCEU. Warner Bros. will serve as the distributor for the film. A trailer for Blue Beetle should drop soon.

About the author

Sourav is an entertainment writer at SK POP, who is informed by his Bachelor's degree in Mass Communication and Master's degree in Film Studies. Having penned scripts in the television and OTT, he has valuable experience and expertise that lay a strong foundation for his journey in the world of popular culture.

Sourav strives to produce accurate and informative articles and does so by looking for relevant and verified sources. He also enjoys writing explainers and features so he can give readers an in-depth understanding of the topic at hand while steering clear of misinformation.

Sourav admires Martin Scorsese and attributes his work to his affinity for cinema. He also looks up to Bob Dylan and appreciates the honesty with which he pens lyrics while combining the same with a social message. He is also a fan of Jimmy Page's skills as a guitarist.

If he could travel back in time, he would love to attend the 1969 Woodstock Music and Art Fair to experience its magic in person. When he's not busy writing and researching about the latest developments in the industry, he plays the guitar and composes music. He enjoys watching art films and TV shows and also immerses himself in poetry. He additionally loves football and tries to carve out some time at least twice a week for a game.

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Edited by Priya Majumdar