Drake, Arnold Schwarzenegger and Lindsey Vonn among PGA TOUR Enterprises’ high-profile investors

Drake, Arnold Schwarzenegger, and Lindsay Vonn are among some of the high-profile investors in the PGA Tour Enterprises.

The PGA Tour Enterprises is the proposed uniform entity that will come into existence once the framework agreement between the PGA Tour, PIF, and the Strategic Sports Group (SSG) gets finalized in April. While SSG came as the third entrant in the deal, a few prominent personalities from sports and entertainment have now invested in the Enterprises as well.

Besides, Lindsey Vonn, Arnold Schwarzenegger, and Drake, the NBA legend LeBron James, and actor Chris Pratt are among the other investors in the PGA Tour Enterprises. James also has shares in Fenway Sports Group, which is leading the SSG.

As per the PGA Tour, the Enterprises will look after the commercial activities of the Tour. Further, it will also look into growing the game and bringing more fan engagement. Investors from diverse fields will help in driving more fans to the golf.

In the PGA Tour Enterprises, all the Tour members will have a chance to become stakeholders in the new entity which will help them to benefit from the company's profit. As per reports, they will collectively have nearly $1.5 billion in equity.

The grants will be based on the player's career, their recent performances as well as their future participation, and their PGA Tour card status. Only the Tour members will have access to these grants.

Who are the current members of the SSG, the major investor in the PGA Tour Enterprises?

Here are the current members of the SSG:

Alec Scheiner, Co-Founder & Partner, Otro Capital
Wyc Grousbeck, Co-Founder, Causeway Media Partners; Lead Owner, Boston Celtics
Linda Henry, Co-Owner & CEO, Boston Globe Media; Investor, WNBA and League One Volleyball; Partner, Fenway Sports Group
Marc Lasry, CEO, Avenue Capital Group; Owner, TGL San Francisco; Former Principal, Milwaukee Bucks
Gerry Cardinale, Founder, Managing Partner & Chief Investment Officer, RedBird Capital Partners
Andrew B. Cohen, Chief Investment Officer & Co-Founder, Cohen Private Ventures; Vice Chairman, New York Mets
John W. Henry, Principal, Fenway Sports Group; Manager, Strategic Sports Group
Steven A. Cohen, Owner, Chairman & CEO, New York Mets; Chairman & CEO, Point72; Owner, TGL New York
Arthur M. Blank, Co-Founder, Home Depot; Owner & Chairman, AMB Sports and Entertainment (Atlanta Falcons, Atlanta United, Mercedes-Benz Stadium, Atlanta Drive CG, PGA TOUR Superstore)
Sam Kennedy, Partner/CEO, Fenway Sports Group; President & CEO, Boston Red Sox
Mike Gordon, President, Fenway Sports Group
Mark Attanasio, Principal, Milwaukee Brewers and Norwich City; Founder & Managing Partner, Crescent Capital Group
Tom Werner, Chairman, Fenway Sports Group
Fenway Sports Group (Boston Red Sox, Liverpool F.C., Pittsburgh Penguins, RFK Racing, Boston Common Golf), along with several FSG Partners

About the author

Shobhit is one of Sportskeeda’s most seasoned golf journalists, having already authored 3600+ articles and received nearly 5.7 million reads. Prior to his current role, he worked with the Asiana Times after completing his MSc in Geology, giving him a solid foundation in understanding the terrain, variety and challenges posed by various golf courses.

He is a keen follower of the sport and keeps himself updated about the latest trends, news and updates via social media and various news platforms. Shobhit is also methodical about accuracy, going through multiple articles from leading media houses and reputed sources before writing his own. Simultaneously, he specializes in writing reader-friendly content that conveys the necessary information in simple language.

Shobhit was a fan of Tiger Woods growing up, but of late, Nelly Korda, Scottie Scheffler and Ludvig Aberg have caught his attention.

He likes to spend his downtime singing and writing, while he is also an avid watcher of cricket and tennis.

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Edited by Shobhit Kukreti