Write an Article

Is WWE Monday night RAW's 3-hour move a good thing?

f

As you may have heard earlier this week, it was announced that WWE Monday Night RAW will be moving to a permanent three-hour time slot this summer, starting with the 1000th episode on July 23rd. WWE has been doing three-hour episode of the show semi-regularly for the last few years, and they always seem to see a bit of a ratings spike, which would seem to be the motivation behind the permanent move. Although many in WWE think that the show will be back to the standard two-hour broadcast by the end of the year. However, unless otherwise noted by those in charge (see: Vince McMahon and Paul “Triple H” Levesque), this move is permanent for the foreseeable future.

While it might seem like a good idea initially thanks to past ratings increases during the three-hour broadcasts, I think this could do more harm than good. For starters, in order to keep sponsorship dollars at a higher rate, WWE will likely need a regular increase in ratings each week during these broadcasts, something that is not guaranteed. This has been done before, and unfortunately, it didn’t work the last time. For you newer fans, WWE’s former competitor WCW did the same thing with their show Monday Nitro for several years. It worked at first, as the show was hot and the two companies were in the midst of the now-famous “Monday Night Wars”. However, as WCW began to fall behind WWE (then WWF), the ratings for the three-hour broadcasts began to decline significantly. Granted, there were other factors at work, but the extra hour certainly wasn’t helping, as fans began to get burnt out by the over-saturation of WCW on a regular basis.

Another reason why I don’t think it will work is I have a feeling the extra hour each week won’t be used properly. Now, WWE has one of the best, deepest rosters pro wrestling has seen in a very long time. However, many of the wrestlers in the company rarely even get an appearance on RAW, or even Smackdown! While it would be great if WWE used this extra hour to increase exposure to their less-utilized talents, as well as create brand new feuds and story-lines, there would be absolutely no problem. Unfortunately, there’s no guarantee that will happen, especially when WWE seems to be so set in its ways on many things. Instead of seeing increased exposure for lower level talents and seeing new feuds build, the chances that we’d just get more time for the same people every week (such as John Cena and Randy Orton) is not only very possible, but extremely probable. We already get enough of these guys each week, and one of the reason so many people hate guys like Orton and Cena are because they are already shoved down our throats on a regular basis. Shoving them down our throats for an extra hour each week isn’t going to magically make their detractors accept them. If anything, it will in fact alienate some fans, which could see ratings decline in a hurry.

For now, I am keeping an open mind about the extra hour of RAW each week, but I really don’t have high hopes. Honestly, I’m agreeing with some backstage talk in WWE that believe the show will be back to the regular two hours before the end of the year, but at this point, only time will tell.


Latest
Olympic-bound wrestler Narsingh fails dope test
Twitter reacts after Narsingh Yadav fails doping test Twitter reacts after Narsingh Yadav fails doping test.
Better late than never, pullout hands Australian Hearn Rio berth
Rio Olympics 2016: Wrestler Narsingh Yadav's participation in doubt after he fails doping test Yadav, however, has pleaded innocent and reportedly hinted at a conspiracy that could prevent him from boarding the Rio Olympics bandwagon.
A 555-strong U.S. team includes record 292 women
Tough times awaits Narsingh Yadav at Rio Olympic Games: A look at his biggest challengers It won't be easy for Narsingh Yadav to walk away with a medal as the legend of Jordan Burroghs lies on wait.
Confident grappler Vinesh Phogat eyes gold at Rio
Rio Olympics 2016: First-ever women physio boost for Indian women grapplers The WFI steps in to provide an extra staff member after SAI thought better of it.
5 Wrestlers to look out for in WWE’s Cruiserweight Classic A look at some of the early favourites to win WWE's Cruiserweight Classic...
Guru Hanuman Akhara - Breeding ground for India's Wrestlers Delhi's Guru Hanuman Akhara is one of the oldest in the world, and has produced India's best wrestlers. Here's a peak into their daily life.
WWE Monday Night RAW July 11, 2016: Results, Grades & Reflections The entire landscape as we know it, is about to change....
10 Things You Should Know About The 2016 WWE Draft With the first pick in the 2016 WWE Draft...
TNA News: TNA moves to Thursday nights Tuesday Night Wars Averted
Rio wrestling hopefuls get useful exposure at Spanish Grand Prix Sandeep Tomar, Yogeshwar Dutt, and Narsingh Yadav were in action at the Spanish Grand Prix.
Rio Olympics 2016: Aamir Khan sends handwritten letters to motivate his 'Dangal' daughters ahead of the Games Aamir's upcoming flick Dangal is a biographical sports drama centred around the real-life Mahavir Singh Phogat, Babita Kumari's father.
Rio Olympics 2016: Babita Kumari's berth in 53kg Freestyle Wrestling under threat Her previously disqualified opponent Sumiya Erdenechimeg of Mongolia from the Asian Qualifiers has been given a clean chit by WADA
5 Highlights of the week in WWE (3 July 2016 to 9 July 2016) This week's best moments from the crazy world of WWE...
From bullying victim, Argentine wrestler seeks Olympic gold
Rio Olympics 2016: Indian wrestlers lined up for slew of foreign training stints The Indian wrestling federation is leaving no stone unturned.
Campbell hammers Rio qualification, men fall short
Sultan Movie Review: Bigger than Salman and a pulsating tribute to the Indian wrestling fraternity In a refreshing deviation from the usual, not for a second does Salman Khan don the Bhai cap in this riveting watch.
More →
Related articles