YouTube lowers partnership program requirements: Everything you need to know about the new YouTube Partner Program

In a recent blog post, YouTube announced that they will lower the threshold for creators to join the YPP or the YouTube Partner Program. The partnership, similar to its competitors like Twitch, unlocks more features for streamers and content creators that are considered essential for community engagement. The press release notes that the platform is lowering the requirements to take an active part in the growth of smaller streamers by allowing them to access things such as fan funding and other revenue-sharing avenues at an earlier stage than before.

The changes will take effect next month only for creators based in the United States, United Kingdom, Taiwan, South Korea, and Canada. Keep reading for all the details.

The new YPP is similar to the Twitch affiliate program: Explaining the new YouTube Partner Program eligibility criteria

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Content creators will be able to join a limited edition of the new Partner Program by completing these requirements:

Have at least 500 subscribers to their channel
Have three valid public uploads in the last 90 days
Have 3,000 valid public watch hours in the last year and/or have three million valid public Shorts views in the last 90 days

Those creators who meet these three eligibility criteria, however, will only get access to these fan funding features:

Channel Memberships
Super Chat
Super Stickers
Super Thanks
Promote products on YouTube Shopping

The rest of the YPP benefits, such as getting a share of the all-important ad revenue, will be unlocked once creators reach the existing Partner Program requirements, which require 1,000 subscribers + 4,000 public watch hours or 10 million public short views. Creators who reach this threshold will automatically unlock the benefits without having to apply again.

The move to make the live streaming aspect on the website more streamlined has a lot of implications as to where the platform stands with respect to its competitors, mainly Twitch. The new lowered threshold of the YouTube Partner Program acts like the Twitch Affiliate program as it unlocks access to a limited number of features before a higher requirement ceiling is met when creators get full access.

By doing so, the Google-owned platform has made the next move in the ongoing streamer wars as the competition heats up between Twitch and other up-and-coming platforms such as Kick and Rumble.

About the author

Richik has been specializing in streamer content at Sportskeeda for over 2 years. He also manages a group of writers who craft relevant news and features about content creators on platforms like Twitch, Kick, and Rumble. Prior to Sportskeeda, he interned at The Ken and worked as a reviewer at Blacksof where he fact-checked educational content.

Richik’s love for writing, researching, and archiving, along with his inquisitive nature and longstanding love for video games led him to pursue a career as a gaming journalist. He relies on primary sources for accurate information and ensures that his drafts are proofread, fact-checked, and well-researched.

As a child, Richik spent many a summer vacation playing the 1994 Road Rash with his cousins. Although more of an FPS and open-world fiend now, Richik enjoys single-player RPGs with compelling storytelling, such as The Last of Us franchise, and regularly teams up with his friends to play multiplayer titles like Valorant on PC.

Richik enjoys watching streamer and former esports athlete Shroud, and also finds inspiration in MrBeast's journey to become one of the most well-known content creators worldwide. Interviewing English-Somali YouTuber Sharky, a member of the renowned Beta Squad, was a career highlight for him.

When not writing, Richik likes to read, watch a movie or a game of football.

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Edited by Ritoban "Veloxi" Paul