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UFC cannot afford Brock Lesnar
UFC is an enormous company. It has considerable resources in their hand. However, one thing that they refuse to do is overpay.
One thing that Brock Lesnar demands if he is going to work for a company, is fair compensation.
According to Dave Meltzer of the Wrestling Observer, the reason the fight between Brock Lesnar and Daniel Cormier did not happen is that they were not willing to pay Lesnar the amount that he wanted.
"Lesnar had a certain price he wanted guaranteed to do the Cormier fight. UFC, which, with its ESPN deal where the PPV money is guaranteed, didn’t meet the offer. Lesnar had a certain price he wanted that was worth it to him to go through a hard training camp at 42 and then get into the cage with an all-time great fighter and athlete in Cormier. Plus, WWE has continued to offer Lesnar strong deals for limited dates, and on a Lesnar schedule, pro wrestling is far safer and offers considerably more longevity."
The truth may be that UFC could afford Lesnar, but they decided not to pay him that amount anyway, leading to Lesnar deciding that it was not worth it.
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