McGregor is still relatively new to the UFC, yet is at the top level of the sport already. His meteoric rise is unparalleled in the sport's history, having stopped four out of five opponents since his debut with UFC in 2013, he has been demanding a shot at the belt from the very beginning. Conor's seemingly unstoppable momentum, as well as his extreme extroversion, has made him the biggest talking point in the sport since Brock Lesnar was signed to compete. He is the perfect storm, just what the UFC and featherweight division needed to shake things up.
Also unparalleled is his ability to market himself, and get under the skin of his opponents at the same time. McGregor has that star power, he is confident and brash, he has a reputation for being disrespectful and dismissive of his opponent, causing them to become very emotional and angry. Whether this is all part of a carefully constructed game plan to push his foes' buttons and throw them off their game, or just Conor being himself, only he really knows. But its effectiveness speaks for itself, as we see by the UFC’s investment in him as UFC 189 clearly is Conor McGregor show all along.
Yes everyone is disappointed that Jose Aldo has dropped out of the fight due to a rib injury against Mcgregor but we are getting a fantastic replacement bout with Chad Mendes stepping in for Aldo for the interim title. This also presents a wonderful opportunity for McGregor to finally silence his critics by facing a wrestler like Mendes. And we all know if he succeeds, the title unification bout with Jose Aldo will be a massive deal. But before we go that far, let’s recap the UFC journey of Conor Mcgregor.