"I hate these clout chaser channels" — Netizens slam Buzzfeed for demanding 4 M subscribers in exchange for BTS' Jin's interview

On June 7, 2025, BuzzFeed Celeb announced that BTS' Jin's exclusive interview would only be released after their YouTube channel reached four million subscribers by June 10. This announcement drew backlash from netizens. The @BuzzFeedCeleb's X account tweeted:

"We’re holding your fave K-pop idol hostage… with puppies. This interview WON’T drop unless we hit 4 MILLION YouTube subs on BuzzFeed Celeb by June 10. No subs = no squeals, no paws, no new content of ur fave. We know you can guess who this is. So GO. SUBSCRIBE. SCREAM. SUMMON THE FANDOM."

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Consequently, fans shared their opinions on social media platforms and expressed disappointment with the promotional strategy of the channel. One X user tweeted:

"mass unsubscribe after they release the video. I hate these clout chaser channels."

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Many users criticized BuzzFeed Celebs' approach, stating that it was an unusual and unfair demand. In response, some fans stated they planned to unsubscribe immediately after watching BTS' Jin's interview.

"'I'm already a subscriber but I will be unsubscribing after the video drops out of spite and pettiness. I reject Jin's message of going high when they go low. Super excited for Jin though," a fan reacted.

"Unsubscribing the moment I'm done watching," one fan shared.

"do you hold your other guests’ interview hostage too? or just this one cuz you need army’s clout?," another fan commented.

Others stated that they should have already released the interview instead of creating a drama.

"Not really my cup of tea when they subtly blackmail us like this, but ok, let's play along. So yeah, Jin + puppies, you know what to do," an X user reacted.

"i really hate when they shamelessly use tannies like this. you obviously will post that video either way just stfuuuuu and release it already," a netizen shared.

"That's the plan. Last minute subscription and immediately unsub," another netizen mentioned.

BTS' Jin released the second solo album, Echo

On May 16, 2025, at 1 pm Korean Standard Time, BTS' Jin released his second solo album, Echo, through BigHit Music. The album features Don't Say You Love Me as the title track and consists of the following seven tracks:

Don't Say You Love Me
Nothing Without Your Love
Loser (feat. Yena)
Rope It
With the Clouds
Background
To Me, Today

Following its release, the album reached No. 1 on the iTunes Top Albums Chart in 63 regions. It also debuted at No. 63 on the United Kingdom's official Albums Chart.

BTS' Jin's BuzzFeed Celeb interview is scheduled to be released on June 10, 2025, through its official YouTube channel.

About the author

Kirti holds a Bachelor's degree in Journalism & Mass Communication and has been a Kpop writer at SK POP since 2022. She has been following Kpop and Kdramas since the last 6 years and but has worked in the genre only in the last 3-4 years donning several several caps - social media intern, copywriter, article writer and academic writer.

Kirti likes to pen down insightful features based on Korean dramas, especially the 'Ending Explained' categories. It gives her the satisfaction of creating the most authentic content rather than simply replicating what media outlets generally do.

Her process of creating content is time-consuming, yet methodical; she prefers to use original sources of information, which in her case are Korean outlets. She watches entire episodes, writes them down, cross-checks/fact-checks the details/event timelines off the web and eventually creates her copy.

Kirti likes Lee Je-hoon, IU, and Kim Seon-ho since she feels that their dramas are inspiring and have good plotlines. When she is not writing about K-dramas, she can be found watching them.

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Edited by Shubham Soni