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Stephanie Comes home
WWE Money In The Bank is set to thrill the attending crowd at the TD Garden center in Boston, Massachusetts. And with two epic Ladder matches waiting to decide the new WWE World Heavyweight champion and the Briefcase winner, we are in for a memorable event on Sunday.
But amongst all of these exciting in ring action, the night will also be a standout one for one particular individual. Stephanie Mcmahon returns to her hometown, the place where she spent her childhood.
WWE’s Chief Brand Officer, who grew up in South Yarmouth said,“I actually grew up on the Cape.”
“My parents owned the Cape Cod Coliseum, which was the sort of the beginning of the WWE as we know it today, so I’m happy to be home.”
Just like her brother Shane, Stephanie had an affection with Boston which prompted her to study communications in the city University from where she gradated in 1998. She has credited her education in BU as the main reason behind her successful on-air evil persona on TV.
“From film production to television production to creative writing to public speaking to marketing to advertising,” she said, “BU is basically a school to help prepare you for all of the many facets of WWE.”
She learned from her father Vince McMahon on how to build a brand
Stephanie is also a member of the Distinguished Alumni of the School of Communication. Last year, she had the opportunity to teach a master’s class on “Being Your Own Brand.”
She learned first-hand how to build a brand from her parents, Vince and Linda McMahon. Together, they transformed WWE from a regional wrestling promotion to a sports entertainment juggernaut, a global brand broadcast in 150 countries in 650 million homes worldwide. As a fourth generation McMahon promoter, she touched on her father’s contributions to the business.
“My father coined the phrase, ‘sports entertainment,’” said McMahon. “Vince let the world in on that, yes, this is actually predetermined and, yes, we are having fun. He was the one who created this live action-adventure soap opera.”
But Stephanie McMahon has also paved her own road in the family business.
Along with Triple H, she has created a new fund in honor of the late 8-yr-old Connor Michalek
She and her husband, WWE executive vice president Paul Levesque - better known to wrestling fans as “Triple H” – just announced the creation of their new fund, “Connor’s Cure.” The fund was named in honor of the late Connor Michalek, a devoted WWE fan who died at the age of 8 as a result of brain cancer.
“This is all about developing and donating for pediatric brain and spinal cancer research,” said McMahon. “We’re trying to help fund the research to help stop the cancer.”
McMahon is the proud mother of three girls.
“My favorite title is, ‘Mom,’” she said. “It’s what I’ve always wanted to be most, ever since I was a little girl.”
In addition to pay per view, tomorrow’s “Money in the Bank” card can also be watched on the WWE Network. While McMahon is proud of the company’s accomplishments, she cannot wait to unveil the future of the business.
“WWE continues to grow and expand at a rate faster than anyone can possibly imagine,” she said. “We have over 360 million social media followers, and we have over 12 million downloads of our app. But I have to say, even given all that, we’re just getting warmed up.”
