Ferguson’s Legacy
The pressure of replacing Ferguson in itself, is perhaps the single most burden laid job in the history of not just sport, but even business. Whilst I condemn the fact that football is simultaneously mentioned in the same sphere as business, the fact of the matter is, there is no getting away from the complementary nature of both. Modern football is a business, just ask the Glaziers.
Using this business analogy, to put Moyes’ job into context, I believe the only true comparison can be with that of Tim Cook replacing the late Steve Jobs as CEO of Apple. How can you take over from the legend, the genius and the father of not just the institution, but the brand?
Quite simply Ferguson was the modern Manchester United. Using Busby’s blueprint in relation to youth development, Ferguson’s unrelenting will to win brought about a period of domination that will never be matched. Sir Alex was known for his intricate level of management. So strong was his fascination with results he was involved in the day to day operations of not just team matters, but every level of the club, you name it Ferguson’s stamp was on it.
Taking all of this into account, it is impossible to fathom how Moyes can begin to establish his own beliefs, ideas and philosophy in an environment that in essence, only knows one way. Never mind how he could make such movements in just six months.