#2 The style of play
Many of the attributes that have been a curse to the England national team over the years have proved a boon for the marketability of the Premier League – the lacklustre quality of defending, the fast-paced nature of the game and the lack of time available on the ball.
English teams struggle in Europe due to these reasons, leading to meek surrender against teams like Barcelona which boast superior technical quality.
However, it also means that most high-profile encounters in Premier League are fast-paced, open-ended games. A 0-0 result in the Merseyside derby or the North London derby has become just as likely as a 3-3 draw. At the end of the day, spectators love goals – and the Premier League provides them aplenty.