Carlo Ancelotti reveals Real Madrid once signed a player as PR stunt
Real Madrid have a history of buying players for marketing purpose.
When a club looks to buy a player, they will be hoping that the player will fit into the requirements of their manager and the style of play at that particular club.
However, Real Madrid have a history of buying players for marketing purpose alone instead of reminiscing whether the player will fit into the club's requirements. Moreover, it is not the manager who has a final say in player transfer as it is left down to the Spanish capital club's president Florentino Perez.
Real chief has a past record of signing players for improving marketing value like shirt sales etc. One of such signing has been revealed by the Champions League winners' former manager Carlo Ancelotti.
The Italian revealed that the signing of Martin Odegaard, slated as Norwegian wonder kid signed by Real was purely a PR stunt. The teenager was linked with hosts of clubs across Europe and he decided to turn down a chance to join other top clubs in order to join the La Liga giants.
Not only the Norwegian's signing was a PR stunt, the former AC Milan manager revealed that he was asked to give Odegaard three first team appearances.
"When [club president] Florentino [Perez] buys a Norwegian footballer, you simply have to accept it," Ancelotti explained, as quoted by the Mirror.
"Furthermore, the president decided that he would play three games with the first team as a public relations exercise.
"He could be the best player in the world, but I don't care because he was not a player who I asked for. That signing was a to do with PR."
Ancelotti was sacked from his post at Santiago Bernabeu, just a year after he helped them win the Champions League, which was their 10th of 11 European trophies they have won. The Italian manager has returned to management a year after taking a break, replacing Pep Guardiola as Bayern Munich manager after the former Barcelona boss decided to join Manchester City.
Meanwhile, the player has now been linked with a move away from his current employers. TribalFootball report claims that Jurgen Klopp has informed Liverpool to make an approach for Odegaard in the summer transfer window.
The German coach allowed the midfielder to train at Borussia Dortmund when Klopp was in charge of the Bundesliga outfit. Odegaard had also expressed his admiration for the Merseyside club before signing for Real.
“Liverpool have always been my dream club. But I will not let this affect my decision when I choose a new club," Odegaard earlier said.