Some of the UFC's fighters are bonafide Instagram superstars
#7 Jose Aldo – 1.8m followers
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Given he was never a huge draw in terms of pay-per-view buy rates, it’s somewhat surprising that former UFC Featherweight champion Jose Aldo ranks so highly on this list. Sure, he’s one of the most accomplished MMA fighters of all time, but given his rather stoic personality – the majority of his Instagram posts are simple training photos or product endorsements – it’s interesting to see him with more followers than some more colourful fighters.
Of course, most of those more colourful fighters don’t have an entire country behind them like Aldo does. There are few fighters more popular than ‘Scarface’ with the Brazilian fanbase, and judging by the number of comments in Portuguese on his Instagram posts, the majority of his followers are probably his countrymen. If he can get back on the winning track against Jeremy Stephens later this month, his popularity might rise even further.
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About the author
Scott Newman
Scott is a veteran MMA writer with over two decades of experience, including his ongoing tenure in Sportskeeda, which began seven years ago. He has written over 3000 pieces for the organization, while also covering football. Before joining Sportskeeda, Scott wrote articles for websites like The Oratory and Inside Pulse MMA.
Scott has a degree in history, which drives his research skills and helps him compile accurate information. His long stint in the field helps Scott provide a clear take on important topics, such as the criticism of promotions regarding fighter pay. While he feels fighters deserve a bigger revenue share, he doesn’t want MMA to suffer with purse-split issues.
Scott’s work has been previously reshared by the former UFC middleweight champion Chris Weidman. He uses credible sources, such as the UFC’s official website, during the writing process.
His dedication to MMA writing won him the Feature Writer of the Month award for Sportskeeda in November 2021.
Outside of work, Scott likes to go to the gym, walk his dog, and travel.
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