Some of the UFC's fighters are bonafide Instagram superstars
#2 Khabib Nurmagomedov – 4.7m followers
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Khabib Nurmagomedov bridges gaps – he’s equally as popular in the USA as he is in his native Russia, and that popularity is clearly visible on his Instagram, as with 4.7m followers, he’s the most popular of any fighter who’s recently been active inside the Octagon. And while that popularity hasn’t quite turned into PPV buys just yet, the likelihood is that it will sooner rather than later. Simply put, ‘The Eagle’ oozes fan appeal.
Most of Khabib’s Instagram posts see him posing with his equally badass-looking training partners, but don’t think the Russian doesn’t have a wicked sense of humour, too – one shot sees him facing off with a bear – a throwback to the famous childhood wrestling clip that went viral a few years back. The sheer amount of activity he displays on Instagram might also help his popularity – at 2954 posts, he’s posted more Instagram shots than any other fighter on this list.
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About the author
Scott Newman
Scott is a veteran MMA writer with over two decades of experience, including his ongoing tenure in Sportskeeda, which began seven years ago. He has written over 3000 pieces for the organization, while also covering football. Before joining Sportskeeda, Scott wrote articles for websites like The Oratory and Inside Pulse MMA.
Scott has a degree in history, which drives his research skills and helps him compile accurate information. His long stint in the field helps Scott provide a clear take on important topics, such as the criticism of promotions regarding fighter pay. While he feels fighters deserve a bigger revenue share, he doesn’t want MMA to suffer with purse-split issues.
Scott’s work has been previously reshared by the former UFC middleweight champion Chris Weidman. He uses credible sources, such as the UFC’s official website, during the writing process.
His dedication to MMA writing won him the Feature Writer of the Month award for Sportskeeda in November 2021.
Outside of work, Scott likes to go to the gym, walk his dog, and travel.
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