3 Reasons WWE Putting NXT head to head against AEW is a good idea, and 3 Reasons it may not be

Good Idea #2: NXT is a family-friendly alternative to AEW's edgier product

Johnny Gargano relaxes with friends and family.

AEW hasn't skimped on the blood, that's for certain sure. Kenny Omega has bled profusely at the hands of Chris Jericho. And let's not forget the sickening blood bath that was Cody Rhodes vs. older brother Dustin Runnels.

AEW obviously isn't going to shy away from presenting programming that may not be fit for all ages. By contrast, NXT has rated PG entertainment.

WWE has been focusing on a more family-friendly product for years, banking on future generations of pro wrestling fans coming up with the promotion. By contrast, AEW seems to be targeting the much-ballyhooed males 16-34 demographic.

It comes down to a choice of which audience to court. AEW wants to go after the traditional wrestling audience, which is primarily males of the aforementioned age group, whereas WWE wishes to gain a more diverse group as their audience.

WWE is smart to present themselves as a family-friendly alternative to AEW.