YouTube streaming star Jimmy "MrBeast" has been labeled by Forbes as the number one creator of this year in its Top Creators of 2025 list, which features top social media influencers and content creators from across the internet. Jimmy, who is currently YouTube's most subscribed content creator, is ranked number one on the list.
Forbes has estimated the YouTuber's earnings to be $85 million, with his total followers across platforms like Instagram, X, and YouTube totalling up to 634 million, as per the list. Furthermore, he reportedly enjoys an average engagement of 1.39% of his total following, which is a respectable amount considering his tremendously large fanbase.
MrBeast ranked as the number one on Forbes' Top Creators of 2025 list featuring Dharr Mann, IShowSpeed, and others
Forbes has released its annual list highlighting the top content creation talent from the past year, with many prominent names being mentioned. Apart from the estimated earnings of each content creator, the list also features an Entrepreneurship Score system, with the majority of the listed creators attaining a score of 4.
The Entrepreneurship Score had been assigned on a scale of 1 to 4, ranging from individuals making most of their income from traditional advertising to those who build their own companies and other business ventures.
YouTuber Dhar Mann was ranked second in the list. His earnings are estimated to be nearly $56 million, with a total following of 137 million, which is substantially lower than that of MrBeast.
The list also mentions several livestreaming personalities, such as Darren "IShowSpeed," Nick "Nickmercs," and Kai Cenat. Nickmercs was ranked number 27 on the list, while Kai Cenat held the position of number 28. IShowSpeed was placed further down the list, at number 42.
MrBeast is known for creating extravagant sets for his challenge and game-show-esque videos, which themselves typically involve a bumper crash prize. Recently, the YouTuber divulged some statistics about his upcoming video, which he claimed took over 171 days of filming.