5 Things Vince McMahon can teach Tony Khan

Is Tony Khan now Vince McMahon's biggest competitor in the wrestling business?
Is Tony Khan now Vince McMahon's biggest competitor in the wrestling business?

#4. Tony Khan should learn how to cater to a large, globalized audience from Vince McMahon

Admittedly, this is a process that is going to take Tony Khan some time, and he won't be able to implement Vince McMahon's methods immediately. Not just this, but he may not want to follow McMahon's methods.

It's clear that the future of wrestling (or any sports/entertainment brand for that matter) is in globalization. That's why when looking at a sport like football/soccer, all top clubs are scrambling to secure the big international markets.

In this regard, McMahon has a massive advantage. He began the work on globalizing the WWE product only in recent years, but the WWE brand name is big enough to have broadcasting rights in 180 countries, with 28 different languages and a reach of up to 900 million people.

Globalization is the future, and it's an approach that AEW has begun. On August 2021, Sportskeeda Wrestling confirmed that AEW inked a big broadcast deal with Euro Sport for broadcasting rights in India.

This is a good start, and AEW is going to have to wisely and not aggressively push to get broadcasting rights in various countries in order to be head-to-head with Vince McMahon's WWE.

However, this will also mean making several adjustments to the TV product to be able to cater to various audiences across the globe.

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