#2 WWE needs to start investing in younger stars again
WWE fans would probably reject this notion that the company has not invested in younger talent, only to look to NXT or even Roman Reigns as an example of them creating new stars. But people forget that Reigns has taken years to get to where he's at right now. Much of that was WWE insisting on making him 'The Guy' to lead the company into the next generation.
Again, AEW has the advantage of being only a two-and-a-half-year-old company, but that comes with its disadvantages, with some of the younger wrestlers having little or no mainstream appeal. Thus, AEW has to get mainstream WWE talent like Chris Jericho, Jon Moxley, and CM Punk to help get those guys.
In a recent promo on AEW Dynamite, MJF named Darby Allin, Jungle Boy, Sammy Guevara, and even himself as the "four pillars" on which AEW will be built. There's truth in this as the company has booked them in angles where their attributes are highlighted regularly on Dynamite and Rampage.
In WWE, it seems that top superstars have been in the business for several years, be it Big E, Bobby Lashley, Shinsuke Nakamura, Brock Lesnar, and others being in their mid-30s to 40s. Of course, it would be silly to say that age should determine a star's trajectory. There are exceptions to this with Bianca Belair, Sasha Banks, Becky Lynch, and Bayley, which highlights why the women's division is one of the best things WWE has going for it.
Perhaps investing in young talent is something that WWE needs to relearn. Still not convinced? Think about this. The Rock, Brock Lesnar, Randy Orton, and The Big Show were in their mid-20s when they became WWE Champions for the first time.
Whenever the opportunity presents itself, Vince McMahon's company should start going back to that strategy again.