USC Trojans star Bronny James has held dominion over the NIL rankings since he was a high school student at Sierra Canyon and before he took his talents and celebrity sway to Southern California.According to On3, James has a NIL valuation of $5.8 million, which places him first on the NIL 100 list, a position he hasn't yet yielded to No. 2, Colorado's Shedeur Sanders, whose valuation is $4.7 million.James signed with Klutch Sports Group to help him with NIL endorsements. The group belongs to renowned sports agent Rich Paul, who has a working relationship with his dad, LeBron James.Let's look at four of James' biggest NIL deals.4 most sensational NIL deals signed by Bronny James#4. PSD UnderwearJames' first NIL deal was with PSD Underwear and was signed as a high school senior at Sierra Canyon."When the connection is real and authentic, it makes a partnership like this really exciting," James said at the launch.#3. Fast X commercialLast year, Bronny James appeared in a commercial promoting the movie Fast X alongside Vin Diesel. According to Forbes, the movie grossed $714 million worldwide. View this post on Instagram Instagram Post#2. Beats by Dre14 years after his father became the first athlete signed by Beats by Dre, Bronny James got an endorsement deal with them and made a commercial starring alongside his dad titled “The Legacy Continues.”#1. Nike is the biggest NIL deal held by Bronny JamesThe Nike deal is Bronny James' biggest NIL deal and it was signed while he was still a senior at Sierra Canyon alongside a class of talented athletes, including Iowa's Caitlin Clark.“For as long as I can remember, Nike’s been a part of my family," James said. "Getting a chance to team up with them and continue my family’s legacy both on the court and in the community is wild — it really means a lot to me."When Bronny made his comeback after a cardiac arrest, Nike welcomed him back with a post on their Instagram page."Difficult times teach you who you are, but more importantly, what you have the power to rise from. And nothing stops a future king. Welcome back, @Bronny."