Rori Harmon Nil Deals: Nil Value and Endorsements

Rori Harmon is a college basketball player for the Texas Longhorns, playing as a point guard, as of April 2025. She began her college football career with the Longhorns in 2021 and led the Longhorns to their first Big 12 Championship since 2003. Harmon had a successful freshman year, earning awards such as the Big 12 Freshman of the Year, the Most Outstanding Player, and the Big 12 Freshman of the Week award four times. As a junior in the 2022-23 season, she played in 12 games before her injury, which limited her season.

Harmon attended Cypress Creek High School, where she began her basketball prep career. Before her move to the Longhorns, she was ranked as the No.10 prospect nationally by ESPNW/HoopGurlz for the 2021 season. She also secured accolades such as the McDonald’s All-American, Houston Chronicle All-Greater Houston Girls Basketball Co-Player of the Year, and the Texas Gatorade Player of the Year in the same year.

Rori Harmon’s NIL deal

Rori Harmon has NIL deals with brands and agencies such as Passes, Athletic Brewing Company, Nyle Maxwell Family of Dealerships, and WME Sports, according to On3.

Rori Harmon's NIL deal tracker

Passes

Rori Harmon signed with Passes on June 13, 2024. According to On3, Passes is a platform allowing creators and athletes to seal a partnership deal with the Texas One Fund, the official NIL collective of Texas athletics.

Athletic Brewing Company

According to On3 data, Rori Harmon signed with the Athletic Brewing Company on March 6, 2023.

Also Read: Where Is Rori Harmon From?

Nyle Maxwell Family of Dealerships

The Nyle Maxwell Family of Dealerships announced a NIL deal with the UT Women's Basketball team in 2022, and according to Fox 7 Austin, the athletes of the team received $5,000 each, totaling $60,000 for the team.

WME Sports

WME Sports announced in 2022 that they had signed Rori Harmon to an exclusive NIL representation deal. As per the official website of WME Sports, they "help clients maximize earnings and extend their influence beyond the field of play."