Cristiano Ronaldo continues tryst with video games, this time at Esports World Cup

As the world prepares for the largest esports tournament in Riyadh, football legend Cristiano Ronaldo announced on his social media that he will be the global brand ambassador for the Esports World Cup. This is not the first time the global icon has ventured into the world of video games. Previously, he appeared as a character in Fatal Fury: City of the Wolves. Now, as the global ambassador, Ronaldo is deepening his involvement in the gaming world.

Read on to learn more about Cristiano Ronaldo’s role as the global brand ambassador for the Esports World Cup 2025.

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From Football Pitch to Video Games Cristiano Ronaldo continues his global presence

The Esports World Cup 2025 is set to begin on July 8 in Riyadh. Currently, Cristiano Ronaldo plays for Al-Nassr FC, a football club in Saudi Arabia. With the Esports World Cup taking place in the same country, Ronaldo’s presence on the global stage continues to strengthen.

On his X account, the football star stated:

“I’m proud to join the Esports World Cup as Global Ambassador—standing with esports athletes who rise above and inspire the next generation.”

The Esports World Cup 2025, the second edition of the tournament, is hosted by the Esports World Cup Foundation and ESL FACEIT Group. It has quickly become the biggest event for video gaming. With a prize pool of $70,450,000, the tournament is set to kick off next month. Featuring 25 games, from Dota 2 to Apex Legends, players will compete across a variety of titles. Ronaldo’s role as global brand ambassador is expected to majorly boost the EWC’s global exposure.

Beyond football, Cristiano Ronaldo is the most followed person on Earth, with over 655 million followers. With his growing involvement in the gaming world, esports is poised to have greater exposure.

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