2. Cristiano Ronaldo (€117million)

Talk about spending big, Juventus broke all sorts of record trying to sign Cristiano Ronaldo last season and ended up spending €117million to bring the Portuguese superstar to Serie A.
Cristiano had won it all with Real Madrid, including his fifth Ballon d'Or title and was seeking a new challenge. Many had not even fathomed the idea of Ronaldo ever leaving Real Madrid but Juventus made that happen.
The Serie A champions convinced Cristiano to join them at the age of 33 and went all in to ensure Ronaldo wore the #7 jersey in black of white of Juventus.
Ronaldo repaid their faith by scoring 31 times in 44 appearances last season, winning another Serie A title and more importantly, letting every team know about how serious Juventus are about winning a European trophy.
Besides the footballing matters, signing Ronaldo put Juventus on the world podium. Cristiano’s arrival allowed the Bianconeri to bring an international thinking to their approach and by all means, become a global club.
Juventus may not sell Cristiano for a large sum if he decides to quit in next 1-2 seasons but signing Ronaldo was the biggest statement of intent shown by Juventus last decade in terms of transfer activities.