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Just like every other trend in the market, K-Beauty skincare trends are also constantly evolving. When K-Beauty first started to gain traction in the global market, it was the 7-step skincare regime that got the most attention. These 7 steps included cleansing, double cleansing, spot treatment, hydration with toner, acne treatment, hydration lock, and then finally protection with sunscreen.
However, with time, many have simplified the 7-step skincare routine, replacing it with just 3 to 4 steps, which include cleansing, moisturizing, specific skin concern treatment, and then sunscreen.
Now, thanks to advanced technology and new formulations, some newer K-Beauty skincare trends are making their rounds in the beauty market. Be it protective patches or electronic devices catered to tackle specific skin problems, incorporating these trends in one's regular skincare regime can make way for visible benefits over time.
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K-Beauty skincare trends to try out in 2023
1) Multi-Lamellar Emulsion technology
A healthy skin barrier means radiant and clear skin, and the key to maintaining that is the new K-Beauty skincare trend, Multi-Lamellar Emulsion technology. It is a skincare technology that mimics the natural lipid structure of the skin's stratum corneum, which is the outermost layer of the skin.
The perfect solution for sensitive skin, MLE technology is an oil-in-water (O/W) emulsion and was developed by NeoPharm in South Korea. The closest product utilizing this technology is Atopalm’s MLE Cream. It is available via Amazon for $20 and Soko Glam for $24.
2) Ingredients with anti-inflammatory and antioxidant properties
Redness, dull skin, patchiness, and many other skin issues can occur due to high skin inflammation and lack of antioxidants in the skin. Anti-inflammatory and antioxidant ingredients are essential for skincare as they can help protect the skin from damage caused by free radicals, UV radiation, and other environmental stressors.
Koreans believe in the power of nature and some of the best anti-inflammatory and antioxidant ingredients as per K-Beauty skincare trends are Green Tea and Mugwort Essence. Many brands like Innisfree, I'm From, and other Korean skincare brands offer toners and serums that are enriched with antioxidants and are good for skin inflammation.
The Innisfree Green Tea Hyaluronic Acid Hydrating Serum is available at Amazon for $30 and the I'm From Mugwort Essence toner can be purchased for $24.54.
3) UV-protective patches
It is now a well-known fact that sun protection is a must when it comes to healthy and ageless skin. Many Korean sunscreens are now dominating the skincare market with their popularity and effectiveness. However, as per recent K-Beauty skincare trends, UV-protective patches are now becoming popular for longer and more effective sun protection during outdoor activities.
These protective patches are particularly popular among golf players in Korea, thus leading to them being known as 'golf patches.'
Mediheal UV Cut Outdoor Sun Patch and Lapcos Suntiaging Eye Zone Cooling Golf Patch are two popular UV-protective patches in Korea. They are available on Amazon for $26 and $16, respectively.
4) Ampoules
Apart from serums and toners, Koreans these days highly recommend using Ampoules. They are highly concentrated liquid treatments designed to treat specific skin concerns. They are similar to serums but contain even more actives per drop, making them a potent booster shot for the skin.
This new K-Beauty skincare trend is not very hard to follow because many Korean brands like Cosrx, Sulwhasoo, and others are offering various types of Ampoules based on specific skin concerns.
For instance, the Cosrx Propolis Light Ampoule is enriched with honey for long-lasting hydration and radiance. It heals the skin and also reduces inflammation. It is available for $28 on the official website of the brand.
5) Skincare devices
Koreans often seek out dermatologists to get high-tech skincare treatments that can offer long-term benefits. However, given that this is not always affordable, several brands have now come up with high-tech skincare devices that anyone can use at home and get in-office-like results.
The Medicube Age-R Booster H - a Facial Treatment Device is one of the top picks for this.
This device has the Age-R Booster H, which uses electroporation technology to create temporary passageways on the skin layer, allowing skincare products to penetrate more deeply. It is safe for everyone to use.
Medicube Age-R Booster H is available on Amazon for $299.
While it is not always necessary to follow every K-Beauty skincare trend that comes up, it is highly recommended that one focuses on skincare that is in keeping with one's age and skin type, as this ensures lifelong healthy skin.
