BTS Jin’s self produced hit track Super Tuna has created ripples on the internet since its release. From millions of streams to netizens inventing a 'Super Tuna Challenge', Jin’s hitmaker has reached far and wide.
Recently, the Korean Institute of Ocean Science & Technology (KIOST) used the song to bring about environmental awareness of marine life to the general public.
Jin’s single track went viral and became a trend as soon as it was released. The track was well-received among fans and K-pop enthusiasts, and was on the list of Top Trending Songs on YouTube globally for 16 consecutive weeks. It also debuted on the Billboard Hot Trending Songs chart for 11 solid weeks.
BTS Jin's 'Super Tuna' used for promotional purposes
K-pop idol Jin’s Super Tuna song is being used by various South Korean brands for their promotional projects including snack brands, real estate, fish selling brands, and more. The hit track has also been entered into the mainstream market for various branding and re-branding purposes as well.
Previously, the Ministry of Oceans and Fisheries of South Korea took part in the 'Super Tuna Challenge', and it was just a matter of time before the Korean Institute of Ocean Science and Technology (KIOST) used the song to bring about marine and environmental awareness to the public.
The KIOST’s mascot, KIO, also joined the 'Super Tuna Challenge' and made a special announcement about it on the Institute's website. It stated that Jin’s Super Tuna video, which was released on his birthday, has become a trending topic overseas and its importance is growing.
On March 16, 2022, KIOST published an engaging article about Super Tuna, followed by interesting information about the Tuna fish species. The institute also revealed that Tuna should be incorporated in one’s daily diet as it is nutritional for the body. The article also informs readers about different Tuna species and why it is necessary to protect them.
BTS Jin’s track Super Tuna has now been integrated into mainstream pop culture in South Korea and its popularity continues to grow as it gets referenced on various television shows worldwide. The Super Tuna craze is both a fun challenge and an informative piece of information regarding environmental issues. The Super Tuna Challenge has already garnered 500 million views on TikTok.
Latest updates on BTS
HYBE recently released a list of detailed activities that will be taking place for BTS’ Permission To Dance On Stage concert in Las Vegas. The four-day long event has numerous fun activities planned for fans and the city has revamped itself into a BTS-themed city with purple and blue lights shining all over the city.
The group’s agency, BIGHIT MUSIC, released an itinerary which included pop-up stores, BTS-themed merchandise, and photo exhibitions unveiling behind the scenes of the entire concert. Best yet, fans can take home a part of the photo exhibition by purchasing photocards and can experience the band’s history and iconic moments.