On January 2, 2023, it was revealed that BLACKPINK Jisoo has started her own YouTube Channel under the id, sooyaa__. The channel is named "Haengbok Jisoo 103%" which translates to "Happiness Jisoo 103%." Less than an hour after the release of her first ever video, LONDON Vlog, the account has gained over 475 thousand subscribers and over five thousand views on the vlog.
In her vlog's description, it was also mentioned that all the profits obtained by the channel will be donated to charities. The rough translation of the description goes like this:
All the profits of Happiness Jisoo 103% chanel will be forwarded to places where help is needed. I hope everyon'es happiness index [spells as happiness Jisoo in Korean] goes up higher.
The name of the YouTube channel has heavy wordplay embedded in it. In Korean, Jisoo translates to "index" and BLACKPINK Jisoo's birthday falls on January 3, 2023. Since indices are often measured in percentages, Jisoo adds her own twist to them by increasing the percentage with the addition of her birth date. Fans loved the surprise she put forth and couldn't stop talking about it.
"RUN IT UP": Fans can't stop gushing about BLACKPINK Jisoo starting her own YouTube channel
Following the news of the BLACKPINK Jisoo kickstarting her own YouTube channel, fans have showered her with their love and support. They expressed how proud and happy they are to be stanning an idol who opens up an entire channel and takes nothing out of its profits for herself.
Given Jisoo and BLACKPINK's popularity in the industry, the YouTube Channel is bound to receive a lot of attention. Counting Jisoo, all four BLACKPINK members now have their own YouTube accounts, and is typical of these YouTube channels, fans will now get to see other aspects of their idol's lives, which is always appreciated and garners a lot of views.
In her first video, LONDON vlog, Jisoo can be seen documenting her time in London, when the K-pop girl group visited the city for their Born Pink World Tour. The idol showcased events in her life beyond the stage, making her video all the more adorable in the eyes of BLINKS.
From working out at the gym to walking the streets of London with her fellow member, LISA, fans had quite an eventful watch. The idol also plans to record more vlogs throughout BLACKPINK's Europe Tour, promising more content from her YouTube Channel in the future.
With the confirmation news of BLACKPINK Jisoo kickstarting her solo career with the release of her first album soon, fans are now rejoicing at the pile-up of content and eagerly waiting to see Jisoo take to the stage all by herself.
As BLACKPINK Jisoo moves forward with her YouTube Channel, there is much curiosity and excitement among fans about the kind of content that's awaiting them.
Poll : Have you watched Jisoo's London vlog yet?