HYBE's sub-label ADOR is making their first girl group NewJeans' debut one-of-a-kind. The label launched an app called Phoning, designed for a rookie girl group, complete with a retro vibe. The app has multiple interactive features such as dress-up games with cartoon versions, designing one's album, and many more.Phoning's UI also suggests that it's not just a play-for-fun app. It has a bright texting interface and a group chat option with all the members. There are individual profiles of them too, but fans can only access the profile picture and status message as of yet.The app was launched on July 25, and fans immediately drew parallels with JYP Entertainment's Bubble and SM Entertainment's DearU Bubble - the fan-to-artists fan texting applications. Upon exploring Phoning, fans were increasingly clear on how NewJeans' app offered much more than just texting.Fans get to be closer to NewJeans with the Phoning appcherry 🍒 🐰 finding moots!@adorhanniPHONING an app special made for NewJeans ! 922130PHONING an app special made for NewJeans ! 🌈💖 https://t.co/X7SXdlisfmThe five-member group made a splashing debut, experimenting with the very concept of introduction and music videos. However, a new app created for a rookie group is a novel move in the K-pop industry.The app has retro feels, scrapbook designed theme, retro pixelated font, sharp icons that remind one of the 90s, and an ever-present gradient.For fans who had waited for the group's debut for multiple years, the idea of a new app made quite the buzz. Fans couldn't stop gushing over the app's various features, which had a nostalgic touch. Check out some of the reactions below.ami 🐰 #NewJeans@nwjnsphoning must be really a communication app exclusively for NewJeans 1017phoning must be really a communication app exclusively for NewJeans 😱‏ً@newjeensnewjeans having their own app called phoning? that would be so cool omg323newjeans having their own app called phoning? that would be so cool omgact : thea ✘ 🍀will see txt🍀@huechacc0hyuka newjeans id from the phoning app4hyuka newjeans id from the phoning app https://t.co/bNZj7QUSziTema⁺⊕@bratzplusphoning as an app for newjeans and fans is amazing especially cause they have top tier aesthetics and so i know the app design with be amazing6phoning as an app for newjeans and fans is amazing especially cause they have top tier aesthetics and so i know the app design with be amazingleylaଓ@jiwoosdogi love the newjeans phoning app sm can other companies pls learni love the newjeans phoning app sm can other companies pls learn https://t.co/4nwK8yzdpOpeacholin ⑰@hoshi8luvWOAH NEWJEANS APP CALLED PHONING IS SO COOL OMGGGGGGG 🤩🤩🤩🤩WOAH NEWJEANS APP CALLED PHONING IS SO COOL OMGGGGGGG 🤩🤩🤩🤩 https://t.co/MG5TCq6Ktgkapi’s manager 🔭 🏝:connected #happybahiyyihmonth@bahiyyih09I am obsessed with the app #NewJeans_Attention #NewJeans_HypeBoy #NewJeans #ADOR #Attention #HypeBoy #Phoning #NewJeans_DANIELLE31I am obsessed with the app #NewJeans_Attention #NewJeans_HypeBoy #NewJeans #ADOR #Attention #HypeBoy #Phoning #NewJeans_DANIELLE https://t.co/a8CmZtUzm4The Phoning app's homepage has icons for calls, messages, photos, a calendar, settings, and a website button. As of writing this article, the call section is empty. The Messages folder has multiple profiles. A couple of news profiles update fans about the upcoming schedules of NewJeans, a group chat, and individual member chats.The Photos folder includes unreleased pictures of the members. It also has a separate group folder and member-specific folders. The Calendar folder shows the upcoming schedule of the group.[yesa]@yesgraphySO LOOK AT THE INTERFACES OMG THESE ARE SO COOL?? features: call message/chatroom gallery calendar (including stories) settings#NewJeans_Phoning #NewJeans61SO LOOK AT THE INTERFACES OMG THESE ARE SO COOL?? features:🐰 call🐰 message/chatroom🐰 gallery🐰 calendar (including stories)🐰 settings#NewJeans_Phoning #NewJeans https://t.co/OVHAdgbnnEThe most exciting part lies in the website folder, which includes five options. Fans can create their ID card, play dress-up with members, watch their cartoon version perform hook choreography, and design their NewJeans album. The website option also has a Phoning button and a Moving Photos button, which is currently unavailable.NewJeans Global@NewJeansGlobal_[#ADMIN]On the PHONING app, you can now create your own digital NewJeans ID card and album, as well as dress up the NewJeans members avatar. NEVER GET HURT#NewJeans #뉴진스 #NewJeans_Hurt@NewJeans_ADOR39699[#ADMIN]On the PHONING app, you can now create your own digital NewJeans ID card and album, as well as dress up the NewJeans members avatar. NEVER GET HURT#NewJeans #뉴진스 #NewJeans_Hurt@NewJeans_ADOR https://t.co/SvlAeCxKWomari ⚡︎@mythictwzBRO THE WHOLE APP IS SO WELL MADE, MISS HEEJIN NEBER MISSED I FEAR #NewJeans #Phoning #ADOR5BRO THE WHOLE APP IS SO WELL MADE, MISS HEEJIN NEBER MISSED I FEAR #NewJeans #Phoning #ADOR https://t.co/DdsRvrveB3✧@COOKlECRlSPi made my own album cover for #newjeans with the phoning app896i made my own album cover for #newjeans with the phoning app https://t.co/oNO3IicYDFADOR also announced the physical and Weverse Albums content release for the group's self-titled debut album. It created a wave as the limited version included a Bag version. This particular version comes with a round sling bag in three colors and has the following attached: a pin-up book, a CD, and a set of five photo cards.NewJeans@NewJeans_ADORNewJeans 1st EP ‘New Jeans’ (Bag)🛍️[한정반]limited Album예약 판매가 시작되었습니다!#NewJeans_Album #NewJeans_Bag #한정반#limited_Album172944957NewJeans 1st EP ‘New Jeans’ (Bag)🛍️[한정반]💗limited Album예약 판매가 시작되었습니다!❤️#NewJeans_Album #NewJeans_Bag #한정반#limited_Album https://t.co/dtvDpIzsR7Pre-orders for NewJeans' album have started. The group has released three songs and music videos for Attention, Hype Boy, and Hurt till now. Their next music video will be released on August 1, 2022.