TikTok influencers Abby and Matt Howard shared on September 27, 2025, that they recently suffered a pregnancy loss. In a joint statement posted on Instagram, the couple said their baby girl was “born far too soon,” describing the loss as “absolutely devastating”, as reported by US Weekly on September 28, 2025. Abby Howard, 26, had been 17 weeks pregnant at the time. The couple, who share sons Griffin, 3, and August, 2, had announced the pregnancy in August 2025.The Howards, who have built a large online following over six years, said in their statement that they would be taking some time to grieve privately while thanking fans for their support. View this post on Instagram Instagram PostMore about the announcement shared by Abby and Matt HowardIn their statement, the couple explained that they learned about the loss during a routine pregnancy appointment when doctors could not detect a heartbeat. In their September 27, 2025, Instagram post, they wrote,"Shortly after they sent us in for an ultrasound where the technician said words we will never forget, ‘I am so sorry I do not have good news."The couple explained that this was also when they learned their baby’s gender and that a genetic condition had ended the pregnancy at around 17 weeks’ gestation. The couple had announced the third pregnancy on August 20, 2025.unumihai Media @unumihaimediaLINKSocial media sensations Matt and Abby Howard, boasting over 5.2 million TikTok followers, are thrilled to announce they are expecting their third child, joining their sons Griffin, 3, and August, 2, eager for the new addition in their vibrant family.The couple described being devastated and that they are still trying to have hope.“The grief is absolutely devastating. But we feel so much gratitude for the time that we did get to have with her. And we still have hope. Hope has continued to show up for us in so many ways.”Abby Howard and Matt Howard ended their statement by saying that they would take time offline to mourn and honor their daughter’s memory while welcoming thoughts and prayers from supporters.Other parenting influencers show support for the Howard familyFollowing the announcement, fellow parenting influencers and TikTok creators expressed condolences on social media. “Sending you all so much love,” TikTok star Avery Woods commented, while Devin Cordle wrote, “I’m so so sorry, Abby. We are praying and sending y’all virtual hugs”, as reported by US Weekly, on September 28, 2025. Influencer Haylee Hess also shared support, saying, “Sending so much love and prayers❤️‍🩹 love you and your precious family so much.”Abby and Matt Howard's channel has more than 8 million subscribers on YouTube and 5.3 million TikTok followers. Many longtime viewers have followed their lives since the couple launched their YouTube channel as newlyweds in 2019, documenting major milestones, including their two previous pregnancies.Earlier in June, Abby and Matt discussed on the Jinger and Jeremy podcast how they balance online content creation with family time. Abby said they set strict boundaries around filming to avoid having cameras out constantly when the children are present, as reported by US Weekly on September 28, 2025.“When we’re not working, we’re not working,” Abby explained, noting that they keep devices away outside of filming schedules. She added that it was important for her children not to see her constantly using her phone and that these boundaries had been “really, really refreshing.”The couple said that while social media can feel “all-consuming,” they have worked to maintain family time without constant filming, choosing to text or FaceTime relatives privately rather than record content during family moments.