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The white concealer trend is the new 'magic trick' in the beauty community. While beauty enthusiasts use light concealers to highlight their undereyes and utilize white products sparingly, the new trend has them covering the undereye completely with white concealer.
Makeup artists have always used white products to highlight the face's features. The trick gives a wide-awake look and dispels any dullness in the center of the face.
What is TikTok's white concealer hack?
The white concealer hack hails from the 90s when makeup artists applied white powder under the eyes to brighten up the face. The technique was canceled as the powder created a flashback in photographs.
However, with the introduction of contouring and better blending techniques, the hack is getting re-introduced to makeup lovers.
The hack has been online for a few months but recently went viral when @Blumarinebae tried it in a video on TikTok. They took a white concealer and applied it under their eyes. @Blumarinebae looked beautiful after revealing their complete look. The area under their eyes looked bright and radiant.
Requests for their entire routine started flooding their comments section, prompting the creator to make another post about the step-by-step process of the makeup. @Blumarinebae tweaked the hack and applied a light beige colored concealer to dull down the whiteness before finishing her makeup.
Nikkie de Jager blown away by the white concealer hack
Famous beauty influencer Nikkie de Jager (@NikkieTutorials on YouTube) also tried the hack. The results shocked as well as impressed her. Nikkie used the white concealer only in the corners of her eye to keep it looking natural.
The internet is trying to get their hands on some white concealers to try out the hack for themselves. Here are our top five picks.
- Kat Von D Lock It Concealer Creme - White Out
- COLOURPOP No Filter Matte Concealer - Pure White
- L.A. Girl Hd Pro Conceal - Flat White Corrector
- JSC Magic Star concealer - pure white
- Krayolan Paint Stick - 070 white
The hack is going viral on TikTok
The white concealer trend is going viral among beauty creators on TikTok and other social media platforms. Everyone wants to test out and see how the hack performs on their skin color.
While some love the effect it has on their face, others think the trend should have been left in the 90s.
With millions of users in the beauty community, numerous beauty trends went viral before disappearing. Trends like ultra-matte lipstick, blinding highlights and sharp eyebrows were all a rage in the recent past but have died down since.
