Drake's impact on modern hip-hop: Exploring rappers who benefitted from a Drizzy feature

Drake and 21 Savage live performing
Drake and 21 Savage live performing 'Privileged Rappers' exclusively for A Colors Show (Image via YouTube/@ DrakeOfficial)

With Kendrick Lamar's music video for Not Like Us being the latest and seemingly final addition to his back-and-forth feud with Drake, the conversations about the OVO CEO's status in rap appear to be an ongoing discussion amongst music fans.

That being said Drizzy's influence on the rap game especially in spearheading the genre's shift into a new era of hip-hop is undeniable. The Canadian rapper has remained one of the most commercially successful rappers for the decade, dominating Billboard charts with iconic singles and classic LPs.

Throughout his long career, Drizzy has been known to hop on records with some of the most talented acts in the genre. From upcoming rappers to established artists, securing a Drake feature seemingly certifies their industry status by inevitably drawing millions to their online and music profiles.


5 rappers who significantly gained from the coveted "Drake Feature"

More recently, Drizzy took to Instagram to post a picture of himself with a caption that reclaimed his No.1 status in the industry and also alluded to his stance on the Kendrick Lamar beef.

"The pressure from being on top does more than just make your ears pop" - Reads the caption on Drake's Instagram post.

This feature will catalog a list of five rappers whose career trajectory skyrocketed after working and collaborating with the OVO CEO.


1) 21 Savage

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One of Drizzy's closest friends, 21 Savage, has had a massive career ever since he blew up in 2016, which was the same year they collaborated on the track Sneakin.

Since then the duo have gone on to work together on multiple singles and even dropped their first collaboration LP titled Her Loss in 2022, which went on to get nominated for a Grammy at the 66th Annual Grammy Awards. Some of their biggest tracks together include:

Jimmy Cooks

  • released in 2022 and has since garnered over 990 million streams on Spotify.

Rich Flex

  • released in 2022 and has since garnered over 822 million streams on Spotify.

Knife Talk

  • released in 2021 and has since garnered over 740 million streams on Spotify.

2) Future

Drake and Future in the music video for hit record 'Life Is Good' (Image via YouTube/@officialfuturevideos)
Drake and Future in the music video for hit record 'Life Is Good' (Image via YouTube/@officialfuturevideos)

Before Drake and Future would spark the biggest feud hip-hop had seen in years, with Like That (Feat. Kendrick Lamar), the duo consistently worked together and released collaborations several times over the years.

The Mask Off rapper even claimed that he had inspired Drake's Started From The Bottom record during an interview with LA Leakers back in 2013. The first time Drizzy hopped on a Future record was back in 2011 on a remix of the Atlanta native's breakout single Tony Montana.

The duo would go on to collaborate on each other's tracks for several years before dropping the chart-topping album What A Time To Be Alive in 2015. Three of Future's most successful singles include features from Drake, with some of their biggest songs together including hits like:

Life Is Good

  • released in 2020 and has since garnered over one billion streams on Spotify.

Jumpman

  • released in 2015 and has since garnered over 800 million streams on Spotify.

WAIT FOR YOU

  • released in 2022 and has since garnered over 800 million streams on Spotify.

3) Lil Baby

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Drake played a crucial role in Lil Baby's rise to fame after he collaborated with the rapper on the 2017 single Yes Indeed.

The single would go on to successfully break the YSL rapper into Billboard's Hot 100 marking Lil Baby's first entry into the Top 10, with the record peaking at No.6. Yes Indeed also debuted at No.1 on the music magazine's Streaming Songs chart. Some of their most successful collaborations include records like:

Wants and Needs

  • released in 2021 and has since garnered over 800 million streams on Spotify.

Girls Want Girls

  • released in 2021 and has since garnered over 400 million streams on Spotify.

4) Migos

Drake and The Migos in the music video for their hit single 'Walk It Talk It' (Image via YouTube/@Migosatl)
Drake and The Migos in the music video for their hit single 'Walk It Talk It' (Image via YouTube/@Migosatl)

While still relatively unknown back in 2015, the Migo's would become the most sought-after rap group in hip-hop history after Drake hopped on a remix of their single Versace.

The group was already gaining significant attention in Atlanta's underground rap scene before Drizzy seemingly opened the gates to a new era in rap. Versace (Remix) would become one of the group's biggest hits, garnering over a hundred million streams on Spotify to date.

The hype that had generated around their name after this release translated into major album sales when the Migo's topped the Billboard Global 200 charts with their second studio album, Culture, back in 2017. Other notable tracks that have witnessed great success from a Drake feature include records like:

Having Our Way

  • released in 2021 and has since garnered over 100 million streams on Spotify

Walk It Talk It

  • released in 2017 and has since garnered over 700 million streams on Spotify.

5) A$AP Rocky

Drizzy in the music video for A$AP Rocky's hit single 'F**kin' Problems' (Image via YouTube/@ ASAPROCKYUPTOWN)
Drizzy in the music video for A$AP Rocky's hit single 'F**kin' Problems' (Image via YouTube/@ ASAPROCKYUPTOWN)

Although the influence of A$AP mob in New York was extremely strong, Drake played a major role in commercially putting Rocky on the map after he brought out the entire Mob collective and Kendrick Lamar to open for him during his Club Paradise tour in 2011.

Not long after their performance at Drizzy's tour, A$AP Rocky would sign a 3 million dollar deal with Sony Music Entertainment which eventually led to the release of his critically acclaimed debut studio album Long. Live. ASAP.

Drake featured on this project, alongside 2 Chains and Lamar, on the track F**kin' Problems, which peaked at No.8 on Billboard's Hot 100 charts and has garnered over 800 million streams on Spotify.


Other notable rappers Drake collaborated with and in turn helped them "blow up" include artists like Jack Harlow, Travis Scott, and BlocBoy JB.

More recently, Drizzy was seen featuring on underground Canadian rapper Snowd4y's new song Wah Gwan Delilah, which is a SoundCloud remix of Plain White T's 2005 single Hey There Delilah.

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Edited by Perrin Kapur
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