G reviews music albums and the like as a pop culture writer at Sportskeeda. Holding a Bachelor's degree in Business Management and a specialization in Finance and SMM, G started out as a freelance ghostwriter in 2017. Reviewing diverse musical genres for 6 years, and producing his own songs gave him an edge in comprehending and analyzing different artists and their discographies.

G began his professional writing career by ghostwriting songs for popular artists, before moving on to music reviews. He carries out extensive research and double-checking information from a variety of news sources which include social media, artist/event websites, and other notable publications.  

G's inspirations include the who's who of the music industry, from Grammy Award winner Drake, who he admires for staying relevant for almost a decade, to rap icon Nicki Minaj for her cadence. He also loves Kendrick Lamar for his poetic lyricism; Lil Wayne for his storytelling abilities, Kanye West for his personality, business mindset, and for shaping the genre, Eminem for his passionate and aggressive lyricism, and J. Cole for his inspiring word play.

When not crafting compelling narratives about your favorite artist, G takes pleasure in writing and producing music, editing videos, and developing scripts for creators.

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