3 recent initiatives by WWE that help their CSR efforts

WWE and their superstars are known for entertaining fans by fighting it out with their opponents inside the ring. They play heel and babyface, and also jobbers in an attempt to continue storylines or even make things look better.

WWE is known for not only doing things between the ropes but out of the ring too. They have been a part of many ground-breaking initiatives in the past with Make-A-Wish being as long as memory serves any fan of this sport or company. There have been multiple superstars that have granted multiple wishes through this initiative, and John Cena tops this list.

He is the most sought-after superstar and his work, as well as character, speaks volumes about him. He is known for his three words,'Hustle, Loyalty, and Respect' and he continues to live by them both in and out of the ring.

He is a role model for many superstars and fans alike. His work is the most loved of all, and while this statement is true, there are other initiatives that WWE is an active member of, and continues to work towards on a regular basis.

In this article, I take a look at 3 campaigns that WWE is associated with:

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#3 Hyundai Hope On Wheels

Hope is the best support system

WWE is constantly working towards curing cancer and has partnered with multiple vendors to work on different cancer research programs.

This is a campaign that is run by Hyundai and as a mark of good collaborations the leading vehicle manufacturer has partnered with WWE to spread message and awareness about not just the campaign but also about Cancer.

This week on Raw we saw WWE COO & Chief Brand Officer Triple H & Stephanie McMahon come to the ring and honour the champions or survivors (as we would call them) with a championship belt to thank them for their courage.

#2 Connor's Cure

Connor Michalek was a WWE fan who received a lot of media attention after a social media campaign was started for him to meet his hero and favourite professional wrestler, Daniel Bryan. He later met Bryan and other WWE performers a number of times.

While he left us on his next journey, he left the WWE superstars and fans a memory that can never be replicated. The courage and effort of this great fan suffering from pediatric cancer inspired WWE to start Connor's Cure to facilitate his effort and keep his legacy going.

Every year, September is considered as pediatric cancer awareness month, and this non-profit organization formed by Paul Levesque and Stephanie McMahon continues its efforts to curb pediatric cancer through effective mediums.

#1 Susan G. Komen

Breast Cancer is a disease that takes away millions of lives worldwide, and in an attempt to help females battling this disease, WWE partnered with Susan G. Komen 5 years ago to spread awareness among people, that they aren't alone in this fight against Breast Cancer.

It has been one of the most loved and cared campaigns by all, and with the amazing Dana Warrior( Wife of Ultimate Warrior) joining it along with her 'Ultimate Warrior' award, makes it a great CSR initiative.

WWE has set benchmarks in the market, and their CSR campaigns confirm that they aren't willing to stop anytime soon, so more power to them.

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