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#2 The 24/7 title (and its title design)
The most recent example is of WWE's newest title, the 24/7 championship. It's a watered down PG version of the original Hardcore title.
Mick Foley unveiled the title on RAW in 2019 and stated that anybody from either RAW, SmackDown, 205 Live, NXT, or NXT UK is allowed to compete for the title.
During its inaugural night, the championship changed hands twice and is in the hands of R-Truth currently.
The latest title did stir up the undercard and the lower mid-card of the roster. It got praised for the same, but the news that made the headlines was its name and title design.
The 24/7 title is a great concept, but its absurd name got it more coverage among the WWE Universe.
The name serves its purpose, and the title possesses enough potential in itself to become one of the most talked points on each show.
Can it replace the Hardcore title? the answer to that is a resounding 'No.' The Hardcore title bouts were way more fun to watch and even the main eventers often competed for the former, including the likes of The Undertaker, Big Show, RVD and Foley himself to name some.
The 24/7 title in fact just borrows the all-time title defense logic of the Hardcore title and nothing else.
R-Truth is a 52 time 24/7 champion at the time of writing this article. This just goes on to show you the priority status of the title in WWE' hierarchy.
#1 The Great Balls of Fire
It's the most out of the box name given to a PPV. The event was a B-level pay-per-view after the Money in the Bank pay-per-view and featured Samoa Joe and Brock Lesnar (C) for the Universal championship as the main event.
WWE took the name from Jerry Lee Lewis' album with the same name and used the same theme for the event.
The name got mocked, but it did generate a lot of buzz around the pay-per-view. Vince was the originator of the name, and it was considered as a masterstroke as it put the show over.
