#5 Not doing enough to put Braun Strowman and Samoa Joe over

There's no denying that the WWE's booking has been sporadic and chaotic as of late. Every time a superstar looks like he's going to be pushed to the moon, something happens which totally changes the plan. Promising storylines come and go and nothing ever seems to reach its conclusion.
With this in mind, it almost feels hypocritical of us to berate the WWE for sticking so strongly to their plan for Brock Lesnar to meet Roman Reigns at Wrestlemania 34. The main event has pretty much been on the cards since the conclusion of last year's Mania, a decision which has cast quite a long, dark shadow over 2017 as a whole.
As a result, most of Lesnar's 2017 feuds have felt underwhelming. If we are all but sure that the Beast will be defending his belt in April 2018, why would any of us have expected Strowman or Joe to dethrone him?
To his credit, Lesnar went some way to helping the two men look like legitimate contenders. Strowman nearly broke him in half at Summerslam, for instance, while Joe was able to stand up to the champ without once backing down - despite playing the heel in their feud.
However, all that was essentially negated after both Strowman and Joe were put away with just one F5. Yes, this did make the F5 look like an actual finisher on the same level as the One-Winged Angel or Pedigree, but it also indicated that even the most well-booked members on the RAW roster have quite some way to go before they are capable of defeating Brock Lesnar.