#2. Huge boost in ratings

It's all about ratings and while WWE is in arguably their most important programming period, they are still in need of ways to keep the fans interested. With that being said however, one huge way to do that would be to have The Raw Women's Title change hands on next week's episode.
At least that way, The WWE Universe would be left in stunned silence at the fact that Asuka is Raw Women's Champion,and will also get to see how Lynch responds to the loss. In fact, it could lead to a lot of interesting programming going forward and leave things wide open going forward.
Look who just shut down all of Tony Khan's critics! More HERE.
In the end, WWE needs a ratings boost right now and the only true way to do that is to give fans something that they aren't expecting. At least that way, the move generates legitimate interest in what happens next, Asuka and Lynch both have their character's revived and the possibilities are truly endless for WrestleMania and beyond.