5 recent news and rumors about Roman Reigns: Young WWE Superstar promises to beat Tribal Chief, WrestleMania plans and Kofi Kingston praises 

#3 - Why is Roman Reigns facing Brok Lesnar on WWE Day 1 and not at Royal Rumble?

WWE is looking to push Day 1 as one of their biggest pay-per-view of the year and they want to kick off the new show with a big main event. Roman Reigns vs Brock Lesnar has been chosen this year and, as mentioned previously, it has helped in ticket sales.

Dave Meltzer spoke about the importance of WWE Day 1 inside WWE right now and said:

"The deal is Day 1 is obviously a Nick Khan idea for the idea of January 1st and the idea is not just this year doing it. The idea is that this will be a regular thing, a regular holiday tradition for WWE, January 1st pay-per-view. Historically, the December pay-per-view has never done well. It's always been one of the worst…when it comes to a holiday 1st or a January 1st show, a show like that historically either will do terrible because it's on a holiday if the lineup is not intriguing or it will do great because it's a holiday and holiday shows when you have a great lineup historically do very very well. So, to establish this as a traditional big show and the idea is to make this one of the biggest shows of the year, you need to establish it and Brock Lesnar and Roman Reigns is the strongest match they got so that's the match that they chose to establish it. The feeling is that Royal Rumble didn't need it. They are trying to establish January 1st as one of the big shows of the year and so they are going to put their best match in there on the big show of the year."

WWE's plans for Roman Reigns at Royal Rumble are yet to be revealed as it depends on the result of his match against Brock Lesnar at WWE Day 1.