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It's no secret that there is a pecking order in WWE and while some Superstars are thriving up at the top, there are just as many superstars floundering towards the bottom. Of course, a lot of that pecking order has to do with what the fans want and what is generating income, but being at the bottom isn't good for one's career.
Although there is always an opportunity here and there to bounce back after some time on the bottom of the card, it has become noticeably harder to do so. In fact, between part-timers still getting television time and the company's reliance on established superstars, it almost seems impossible.
With that being said, and SummerSlam weekend now in the books, here are five Superstars that are starting to lose momentum. As always, let us know your thoughts in the comments below and tell us which Superstars you believe are starting to lose momemomentumer the SummerSlam pay per view.
#5 Cesaro
Doesn't it always seem like Cesaro gets the short end of the stick when it comes to how WWE books him? While no one was expecting to see The Swiss Cyborg lifted right up into the main title picture or even in a title picture, he certainly deserves something better than winning a few matches and then being used to put over NXT talent.
Unfortunately for Cesaro, he is now without Sheamus, which means he will most likely be a singles competitor for some time. Then again, maybe WWE will find something for him to do soon and might even find him a new tag team partner, but they need to at least do something with a guy that is so beloved by fans.
#4 Finn Balor
While some of Finn Balor's lack of momentum has to do with his rumored break after Summerslam, losing The Intercontinental title and not being on television very often didn't help either. It honestly almost feels like Balor is an afterthought now and the company doesn't know what to do with him.
Interestingly enough, the absence seems to be justified when you think of all the guys that are getting TV time right now and the limited amount of time that WWE has on Smackdown Live. Another factor to consider is the constant rewrites of Smackdown Live lately, which is probably only casting Balor aside further.
In the end, Balor will shine like a diamond one day in WWE, but it's going to take a while before they start to realize it. Unfortunately for The WWE Universe, however, it is likely that he will become midcard fodder upon his return from vacation and will probably stay in that position for the foreseeable future.
#3 Ricochet
One and only
That's the statement made right before Ricochet's music hits and while the former United States Champion has largely lived up to that moniker, he has still gotten the short end of the stick when it comes to booking. The final straw, however, had to be when he lost his United States title to AJ Styles and then lost a rematch against him at SummerSlam.
Now Ricochet finds himself in a very interesting situation and will need to find a solid storyline in order to showcase his talents again. Of course, he is expected to compete in the upcoming King of The Ring Tournament as a part of The Raw brand, but with the stacked competition he would be up against, it would be insane to think he comes out the winner.
Maybe WWE will pull a hail mary and have one of the smaller Superstars win the tournament, but it is far more likely that Ricochet will be out by the second or third round. With that being said and Ricochet still without a storyline, one would hope WWE finds a way to give him one through the tournament.
#2 Lacey Evans
How do you go from battling with Becky Lynch for The Raw Women's Title to being left off of television completely? That is the situation that Lacey Evans now finds herself in after losing the winner take all match at Extreme Rules and the company doesn't seem to be showing any sign of featuring her in the future.
This particular absence seems to sting a bit more than others, especially with how great she was on the microphone, and fans are probably hoping she is inserted into a storyline again soon. Even if it's just the tag team division or as a manager of a tag team, Evans is a star that fans can love to hate and is always attention-grabbing.
In all honesty, WWE needs to just get Evans back on television and showcase her as the Army veteran and mother she is. At least that way, Evans can continue to grab eyeballs with her great work on the microphone and WWE can build around it in one way or another.
#1 Becky Lynch
It was almost like a fairytale.
From the moment she turned heel on her longtime friend, Charlotte Flair, to winning The Raw and Smackdown Live Women's titles in the main event of WrestleMania 35, Becky Lynch's journey is one that has to be seen to be believed. The fans were so behind her at one point that they outright demanded that the company give Lynch her dream match against Ronda Rousey.
The outrage was in response to WWE announcing that Lynch wouldn't be able to compete in her one on one match against Rousey at Survivor Series due to a concussion injury. With that being said, WWE was eventually forced to give Becky Lynch the push she always deserved and it culminated in a triple threat match at WrestleMania 35 for both titles.
Unfortunately for Lynch, her momentum has derailed since that time and it seems like more and more fans are turning on her. It's not knownexactly why fans are doing this and what the company's response will be to this, but it's obvious that Lynch's time in the spotlight is close to coming to an end.
