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3. Balor's potential as a heel
Finn Balor has been a babyface since he arrived in the company. His character has not done well and has become stale. At this point, a heel turn would do him a lot of good, helping him to gain some momentum.
Balor's character of a 'good guy' and 'capable athlete' does not do him justice, or differentiate him from other WWE stars. Becoming a heel would be the perfect way to come across as unique, and showcase a darker character which he is capable of portraying. Be it as the Demon King or simply as Balor, he can bring changes to the way he does things in WWE.
You can watch Balor's demonic entrance here:
The perfect way to turn him heel? Well, the Money in the Bank provides the best opportunity. In the past, when CM Punk cashed in his second Money in the Bank briefcase, he cashed it in on Jeff Hardy, and thereafter turning heel while feuding with him. Balor can do the same thing and cash it in on a fan favourite, and become a more heelish version of himself.
Teddy Long snaps when Swerve Strickland's race is brought up HERE
