#2 Leaving fans wanting more

Believe it or not, WWE have been doing a fantastic job leaving The WWE Universe wanting more when it comes to Roman Reigns. They first accomplished this a month ago on Raw when they had Reigns compete twice in the same night, but had him come up short of a win both times.
WWE did it again on The July 30th episode of Raw, where The WWE Universe was literally chanting, we want Reigns at the conclusion of the show. Interestingly enough, WWE didn't bring Reigns back to attack Lesnar in the closing moments of the show, which only made fans more desperate to see it happen.
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In the end, WWE have succeeded in building up a lot of momentum this way and no doubt could again if they continue to go with the formula they have been using. They have also finally succeeded in making Lesnar versus Reigns more interesting to watch than ever before, which was previously thought to be impossible with Reigns in a lead role.
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