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#4. Delaying Adam Cole's main roster call up from NXT?
Adam Cole has been prepared to be called up to WWE's main roster ever since he dropped the NXT Championship to Keith Lee in June. It's likely that his call-up will come after SummerSlam, but since Cole is a hot commodity in NXT, the company needed to keep him busy until there was some creative direction for him on RAW or SmackDown.
Adam Cole would fit in quite well on the main roster but at present, the company has a number of storylines that are on a collision course ahead of SummerSlam. This means that it was probably the best option for WWE to delay Cole's call-up until the night after SummerSlam when feuds will be refreshed and the former NXT Champion could then step into a new rivalry on the main roster.
At present, it is unknown as to whether or not the other three members of Undisputed Era will be joining Cole on the main roster when he finally gets given his hotly anticipated call up.
