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#4. WWE NXT
NXT, which is currently WWE's third brand, first premiered in 2010. It was presented as a hybrid between reality television and WWE's scripted live event shows. The concept was used to create great stars for WWE's future. It got such a great response that it was later converted into a brand.
The first few seasons concluded with the crowning of a winner in a series of reality-show-esque challenges, who would later debut on the main roster. Later, this concept was completely changed, and the NXT Championship was created.
NXT also allowed WWE to hire more talent and test if certain Superstars were ready for the future. Some people also believe that NXT is better than the two major shows of WWE, i.e RAW, and SmackDown.
It's all thanks to NXT that Superstars like Daniel Bryan, Kevin Owens, Seth Rollins, and many more were able to fit perfectly into the main roster as soon as they debuted. NXT provides opportunities for wrestlers to gain confidence and become even bigger stars.
WWE also created NXT UK as an offshoot to expand the brand. Since then, both brands remain of the best things in professional wrestling.
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