WWE News: WWE wins award for best digital consumer brand
WWE's growth outside the ring keeps growing.
WWE had a night to remember, at the fourth annual Cynopsis Model D Awards, after being named the winners of the following categories: Best-Live Streaming Platform or YouTube Channel, Most Fan Engaged YouTube Channel and Best Digital Consumer Brand. WWE released a statement regarding this on their website.
WWE emerged as the winner of the category of Best Digital Consumer Brand, after facing some stiff competition from the likes of Crackle, Heart’s Magazine Sweet, Red Bull, 2016 MTV Movie Awards and M&M’s 75th Anniversary.
WWE on YouTube won the award for Best Live Streaming Platform or Original You-Tube channel, after trumping NBA on TNT and Mr Robot Global Rants + Pre-Linear. WWE’s YouTube channel has seen a lot of progress, over the years, and currently, has about 13 million subscribers.
Apart from that, WWE’s Youtube channel also emerged victorious in the highly competitive category of Most Fan Engaged Channel; other nominees included Food Network on Facebook, HGTV on Facebook, Spike’s Lip Sync Battle Season 2 and NBA on TNT YouTube.
Cynopsis had some praise for the WWE in their official statement:
“The WWE Digital and Social media team of editors, producers, designers and photographers are creating content for WWE's website and app, YouTube channel, and 250-plus social media channels for WWE and its Superstars on a daily basis. In the world of WWE, the show isn't over once the final bell rings. With over 1.5 million subscribers worldwide, WWE's streaming video network keeps the entertainment going with access to more than 6,000 hours of content for their passionate and dedicated audience. Add this to hundreds of millions of followers across social media platforms and you have one of the hottest commodities in global entertainment."
The Cynopsis Model D Awards recognises the best in Online Video content and advertising.
WWE has won several awards for their social media activity and broadcasting such as the Webby and Mashable.
Here is a clip of WWE, announcing their achievement at Mashable, back in 2010:
WWE have always made their presence felt in Social Media and try to get fans involved in every possible way. Here is a clip of Stephanie McMahon responding to #stephbook tweets through Facebook: