The Amazon Fire TV Stick 4K and the Roku Streaming Stick 4K are prime contenders for the best budget streaming stick option. Both services are competitive and offer up-to-date picture quality as well as a wide array of shows and movies. Thus, when asked to make a final decision, users might be confused about which one to opt for. There are many fundamental flaws with both options — several of which are missed out in traditional advertising — that can help potential buyers choose the best device according to their needs.With market demands in mind, we have put together this comprehensive guide that shines a light on every aspect of Amazon and Roku's streaming stick options.A guide to choosing between the Amazon Fire TV Stick 4K and the Roky Streaming Stick 4KEldar Polak@eldarpolakBest Buy (not Amazon) has the best Fire TV Stick deal, plus more savings ahead of Cyber Monday: UPDATE: Nov. 9, 2022, 12:05 p.m. EST This story has been updated with the latest early Black Friday streaming deals. Here's a brief overview: * BEST STREAMING SERVICE DEAL:…Best Buy (not Amazon) has the best Fire TV Stick deal, plus more savings ahead of Cyber Monday: UPDATE: Nov. 9, 2022, 12:05 p.m. EST This story has been updated with the latest early Black Friday streaming deals. Here's a brief overview: * BEST STREAMING SERVICE DEAL:… https://t.co/8jD90s7779Both Amazon and Roku have multiple options that target different market segments according to their budget. Amazon has launched as many as four different Fire TV options, while Roku has two streaming sticks to choose from.PricingThe Amazon Fire TV Stick 4K is priced at $50. Other options include a feature-laden Fire TV Stick 4K Max that costs $55, a traditional Fire TV Stick that offers FHD picture quality and is priced at $40, and an ultra-budget offering deemed the Fire TV Stick Lite.Meanwhile, Roku does not have any 1080p FHD offerings. Its lower-end Streaming Stick 4K costs $50, and the flagship option, Streaming Stick 4K+, is priced at $70. However, other specific variants are available at select retailers.Thus, users looking for a high-end streaming solution can opt for the Fire TV Stick Max. For just $5 more, it offers a bunch of extra specs.SpecsBoth Amazon and Roku offer competitive specs. Their streaming sticks are feature-laden and will not disappoint the average user. Amazon Fire TV Stick 4KAmazon Fire TV Stick 4K MaxRoku Streaming Stick 4KRoku Streaming Stick 4K+Price$50$55$50$70Picture Quality4K Ultra HD4K Ultra HD,picture-in-picture4K Ultra HD, HDR4K Ultra HD, HDR 10+Audio qualityDolby AtmosDolby AtmosDolby AtmosDolby AtmosStorage8 GB8 GB4 GB4 GBProcessorQuad-core 1.7 GHz CPU, 650 MHz GPUQuad-core 1.7 GHz CPU,750 MHz GPUQuad-core CPUQuad-core CPUOn-board memory1.5 GB2 GB1 GB1 GBConnectivity featuresdual-band (2.4G+5G) WiFi,Bluetooth 5.0MT7921LS WiFi 6,Bluetooth 5.0dual-band (2.4G+5G) WiFi,Bluetooth 5.0dual-band (2.4G+5G) WiFi,Bluetooth 5.0As evident, Amazon's high-end offering packs better on-paper specs when pitched against the Roku Streaming Stick 4K and the 4K+. However, the on-paper specs of the Roku devices are enough for a streaming stick.While the flagship Amazon offering can be smoother and faster, that does not make Roku a bad option.UsabilityJshiesty@ItsJshiestyBest thing Roku could’ve did !31Best thing Roku could’ve did ! https://t.co/AYNAxyu1cqRoku has fine-tuned the usability of its streaming sticks. The Roku remote has simplified voice control and navigation. This includes quick access buttons to popular streaming services like Netflix, Disney+, Apple TV+, and Hulu. Thus, users can jump into any service of choice much faster than with Amazon sticks.With two programmable buttons that allow users to access more services with a single click, Roku is a clear winner in the usability aspect.The Roku Streaming Stick also allows performing a search faster than Amazon's UI. Roku gives a complete list of how much a show will cost from different streaming services. Users can also find a free version, if any, or which channel offers the cheapest prices.Amazon's UI, although polished, may require some extra steps to get through.Streaming QualityAmazon's flagship offering packs competitive specs (Image via Amazon)Amazon takes a clear lead ahead of the competition in terms of streaming quality. Although the Roku Streaming Stick 4K+, like the Fire TV Stick Max, offers Ultra HD streaming quality, Amazon offers stellar audio quality and better connectivity features. This eliminates buffering while improving immersion.In addition, Amazon's streaming stick costs less than the high-end Roku variant.ConclusionBoth Amazon and Roku offer competitive streaming sticks. However, both options have caveats. While Amazon offers better pricing and slightly better streaming quality, surfing shows can feel a bit clunky for some. Roku has polished its navigation controls, but the high-end stick is quite pricey.Thus, at the end of the day, the final decision lies on what users prefer — snappy controls or better picture quality.